Senior Executive / Assistant Manager - Sales & Marketing

Role Description

This is a full-time on-site role for Sales & Marketing.

The person will be responsible for generating and managing referrals from healthcare professionals, developing marketing strategies to increase referrals, and maintaining relationships with key referral sources.

Duties and Responsibilities

• To Increase Referral business by maintaining healthy relationship with relevant healthcare professionals.
• Demonstrating or presenting services of hospital to doctors, pharmacists and other relative professionals.
• Meeting up monthly targets.
• Identify target markets in accordance with organizational strategy utilizing familiarity with hospital operations and existing reporting, tools and dashboards.
• Evaluate and interpret market utilization data and market demographics, including market share data for primary or secondary facility service lines, ensuring that sales priorities are identified for both physicians and patient populations.
• Interpret current physician referral patterns, trends, and financial margins, ensuring that sales resources are optimized.
• Develop sales and retention strategies for target markets and facility service lines.
• Goals and timelines for closing new or enhanced physician referrals.
• Goals and timelines for growing referral volumes based on new or established physician and outreach relationships.
• Maintaining image (community-centered, patient-first, leading-edge provider).
• Enhance the presence of the hospital in the identified markets by focused market development initiatives in these regions (including organization of CMEs, sponsorship of medical conferences, regular visits to doctors to promote the Hospital).

Preferred candidate profile

• Experience in sales, marketing, and relationship management
• Strong communication and negotiation skills
• Knowledge of healthcare industry and referral marketing
• Ability to analyze data and identify referral trends
• Excellent organizational and time-management skills
• Bachelor's degree / Post Graduation degree in Marketing, Business, or related field
• Previous experience in healthcare sales is a plus

priyanka.tawade@suryahospitals.com

walk-in interview