Senior Eloqua Techno-Functional Consultant

As a Senior Eloqua Techno-Functional Consultant at SAGOUS Software and Services Pvt Ltd, you will be responsible for the following key responsibilities: - Serve as the primary Eloqua architect and subject-matter expert, owning the platform's end-to-end strategy, configuration, and governance. - Manage Eloqua instance health, security, user provisioning, IP warming, deliverability, and quarterly Oracle updates. - Design and build sophisticated multi-step nurture programs, lead scoring, segmentation, data normalization flows, and dynamic content personalization. - Implement advanced Eloqua capabilities such as Program Canvas, Campaign Canvas, Custom Objects (CDOs), Data Cards, Shared Filters, AppCloud integrations, and complex processing steps. - Optimize and govern the Eloqua-Salesforce bi-directional sync, including field mapping, deduplication, sync errors, and performance tuning. - Develop and maintain integrations with tools such as 6sense, LeanData, Drift, Salesforce, Snowflake, and Tableau using Eloqua REST/Bulk APIs and AppCloud frameworks. - Drive campaign QA, UTM standards, asset tagging best practices, and reporting consistency across marketing operations. - Translate high-level marketing strategies into actionable technical execution for ABM, multi-touch attribution, webinars, and personalization initiatives. - Build and maintain reporting dashboards (Eloqua Insight Analyzer + BI tools) and train teams on self-service analytics. - Lead or support migration and consolidation initiatives, especially Marketo-Eloqua migrations. - Document processes thoroughly and mentor junior marketing operations team members. Qualifications Required: - 5+ years of hands-on Oracle Eloqua experience in a complex, enterprise-grade environment. - Eloqua Master Certification (or Luminary level) required. - Demonstrated success building scalable nurture programs, scoring models, and segmentation logic for large contact databases (>100k contacts). - Deep expertise with Program Canvas, CDOs, feeder/decision logic, and processing steps. - Strong experience managing the native Eloqua-Salesforce integration, including field governance and custom sync logic. - Proficiency with Eloqua REST and Bulk APIs, external calls, and cloud connectors. - Solid understanding of email deliverability, IP reputation, anti-spam compliance (CAN-SPAM, CASL, GDPR), and domain warm-up practices. - Experience in building Insight Analyzer reports and dashboards, with comfort working in SQL-like logic. - Excellent requirements-gathering, documentation, and stakeholder management skills. In addition to the technical responsibilities, you should possess the ability to: - Architect and execute both technical configurations and multi-channel marketing strategies within Eloqua. - Collaborate with Demand Gen, Marketing Ops, RevOps, and Data teams to convert strategy into clear technical solutions. - Troubleshoot complex sync issues, deliverability challenges, campaign failures, and API-related errors. - Design scalable automation flows and ensure data reliability across systems. - Communicate effectively with both marketers and technical stakeholders. - Deliver high-quality documentation, maintain governance standards, and mentor team members on best practices.,