Senior Digital Marketing Executive

Role Overview: As a Digital Marketing Executive focusing on Performance and SEO, your main responsibility will be to manage online advertising campaigns and enhance the organic visibility of Maujitrips website. This role necessitates a combination of expertise in paid ads and SEO knowledge to increase bookings and leads effectively. Key Responsibilities: - Plan, execute, and optimize campaigns on various platforms such as Google Ads, Meta Ads (Facebook/Instagram), and YouTube. - Conduct thorough keyword research and effectively manage ad bidding strategies. - Monitor and report campaign performance metrics such as CTR, CPA, ROAS, and conversions. - Implement both on-page and off-page SEO best practices to improve search engine rankings. - Perform competitor analysis and continuously track keyword rankings. - Create and optimize SEO-friendly travel content including blogs, landing pages, and packages. - Collaborate closely with content and design teams to develop compelling ad creatives. Qualifications Required: - 3 years of hands-on experience in managing Google Ads and SEO strategies. - Possess strong analytical and problem-solving skills. - Familiarity with essential tools like Google Analytics, Search Console, SEMRush, and Ahrefs. - Excellent communication skills and the ability to generate detailed reports. Additional Company Details: Maujitrips offers cell phone reimbursement as a benefit for this full-time position based in an in-person work location. (Note: The Job Type and Benefits sections have been included in the Role Overview and Key Responsibilities sections respectively, as they provide relevant information regarding the job position.),