Senior Copywriter

3 - 8 years

4 - 8 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Crafting Compelling Messages:

You ll bring clarity and creativity to everything you write. Whether it s a tagline, an ad script, or a full-fledged campaign, you ll write with precision, ensuring every word has a purpose.

Understanding the Bigger Picture:

From interpreting client briefs to researching their competition and target audience, your ability to dig deep into the client s world is essential. This insight will help you craft copy that resonates with the audience and stands out in the marketplace.

Delivering Excellence:

Your command over the English language is unparalleled. Whether it s editing, proofreading, or writing copy from scratch, you ll ensure everything is sharp, engaging, and impactful. Concise yet attention-grabbingThat s your signature style.

Collaborating Leading:

You ll be working closely with clients, colleagues, and cross-functional teams, including visualizers, graphic designers, and social media experts. As the leader of the content team, you ll steer the creation of compelling materials for print, web, social media, and digital marketing.

Building Strategy Execution:

Lead the charge in content strategy for both small- and large-scale projects, making sure the messaging aligns with the brand and the strategy is crystal clear. You ll oversee all content output, ensuring its on point, on time, and on message.

Creative Direction:

Not only will you guide the team in executing the copy, but youll also be a creative force, conceptualizing visuals and approving art and content, ensuring that each deliverable meets marketing goals and client expectations.

Client Presentations:

You ll own the presentation of final concepts, ensuring clients are on board with your vision and obtaining approvals for the deliverables. Your ability to confidently articulate your ideas and influence is key.
What We re Looking For
A degree (graduate/postgraduate/diploma) in a relevant field.

Experience:

A minimum of 3+ years in copywriting, ideally in an agency or corporate setting. Your portfolio is essential, show us how you think, your approach, and even work that never got produced. Prior project management experience and leadership in creative direction are a bonus.
 

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