Senior Associate/Manager_Data and Analytics_Advisory

Responsibilities:

• Serve as the go-to expert for VisualFabriqs TPM/TPO/RGM modules (e.g., Promotion Planning, Optimization, Baselines and Forecasting, Funds and Accruals, Claims/Deductions, Reporting).
• Translate business objectives (revenue, margin, share, promo ROI) into solution design, configuration, and actionable workflows in VisualFabriq.
• Advise on TPM/TPO best practices, guardrails, and governance to maximize trade investment effectiveness and compliance.
• Contribute to discovery, requirements gathering, and fitgap analysis across Sales, Finance, Revenue Growth Management, Supply Chain, and IT.
• Design end-to-end trade processes in VisualFabriq: annual planning, fund management, promo creation and approval, in-flight tracking, post-event analytics, accruals, and deduction resolution.
• Develop KPIs and success metrics (e.g., uplift vs. baseline, ROI, spend efficiency, forecast accuracy, leakage).
• Configure master data, product and customer hierarchies, calendars, price lists, promo mechanics, event templates, and approval workflows.
• Set up baselines, uplift models, cannibalization and halo logic, and price elasticity assumptions in alignment with category strategies.
• Partner with data engineers on pipelines, data transformations, and scheduling; ensure data freshness, lineage, and reliability.
• Implement data quality controls, reconciliation routines (plans vs. actuals vs. financials), and exception management.
• Configure funds, accrual logic, GL mappings, and period close processes; ensure SOX-compliant controls and audit trails.
• Align TPM with deductions resolution and settlement processes; improve cycle time and reduce leakage.
• Monitor daily jobs, data loads, and model performance; manage model retraining and parameter tuning.
• Track value realization (ROI uplift, forecast accuracy, deduction reduction) and drive continuous improvement backlogs.
• Prioritize enhancements, coordinate with VisualFabriq product/support teams, and manage roadmap and release calendars.
• Provide post-event analytics, insights, and recommendations to improve future promo effectiveness and retailer relationships.

Ways to Stand Out

• Proven ability to Implement complex VisualFabriq roadmaps across markets.

Mandatory skill sets:

• VisualFabriq platform configuration: hands-on experience setting up Promotion Planning, Baselines/Forecasting, Funds & Accruals, Claims/Deductions, Optimization, user roles, workflows, calendars, product/customer hierarchies, and guardrails.
• TPM/TPO domain expertise: solid understanding of CPG trade promotion processes, event mechanics, retailer guardrails, KPIs (uplift, baseline, ROI, spend efficiency), and end-to-end financial flows.
• Strong SQL and data modelling: ability to design schemas, write performant queries, and manage master data (products, customers, hierarchies, price lists, calendars).
• Forecasting/uplift model literacy: understanding baselines, seasonality, causal factors, cannibalization/halo, and price elasticity; capable of parameter tuning and validating model outputs.
• Configuring funds, accrual logic, GL mappings, and supporting period close with audit-ready controls (SOX awareness).

Preferred skill sets:

• Certifications in VisualFabriq

• Strong communication and facilitation skills across technical and business audiences

• Experience in proposal development, reusable asset creation, and internal capability building