Search Engine Optimization Manager

Strategic SEO Leadership

• Develop and execute an enterprise-grade SEO strategy aligned with organisational growth objectives, patient journeys, and digital transformation roadmaps.
• Build a robust SEO infrastructure across technical SEO, on-page optimisation, content architecture, local SEO, international SEO, and AI-driven search readiness.

Cross-Functional Collaboration

• Partner with content, design, performance marketing, medical teams, and technology stakeholders to deliver integrated search-first campaigns.
• Ensure SEO principles are embedded within the entire content lifecycle from ideation to publishing and optimisation.

Content & Healthcare Insights

• Leverage sectoral understanding to craft search frameworks rooted in patient intent, clinician behaviour, treatment pathways, and healthcare regulatory requirements.
• Guide the development of medically sound, SEO-optimised content that resonates with both healthcare professionals and patient communities.

Performance Measurement

• Monitor keyword performance, SERP intelligence, technical health, crawlability, Core Web Vitals, and authority metrics.
• Deploy analytics-driven decision-making to continuously improve rankings, conversion rates, and organic acquisition ROI.

Continuous Improvement

• Stay abreast of algorithm updates, AI search evolution, schema advancements, and emerging SEO technologies.
• Institutionalise SEO best practices, governance frameworks, and process automation where feasible.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related discipline.
• Minimum

  4 years of demonstrable SEO experience

  , preferably within healthcare or regulated industries.
• Proven track record of improving rankings, scaling organic traffic, and executing comprehensive SEO programs.
• Strong understanding of healthcare digital behaviour, medical content structuring, and compliance requirements.
• Excellent communication and stakeholder management skills.
• Highly analytical with expertise in tools such as Search Console, GA4, SEMrush/Ahrefs, Screaming Frog, and schema/diagnostic utilities.
• Strong project management capabilities with the ability to handle multiple initiatives concurrently.

If you are passionate about healthcare SEO, thrive in a dynamic digital ecosystem, and want to drive high-impact search initiatives that elevate patient engagement at scale, we welcome your application.