SDR (Demand Generation) Specialist

Location: Bangalore (onsite).

This is 5 day work from office arrangement

Experience: 3 5 years

Type: Full-Time

SDR

What will you do:

• Build lead generation programs using multiple channels including email marketing, content marketing, paid media, social media, web, SEO, SEM, marketing automation


• Grow new leads by converting site traffic through calls-to-action, landing pages, lead generation content and re-marketing


• Be a close partner to the SDR team to ensure quality, delivery, proper follow up and incorporate feedback into different marketing programs


• Forecast, track and report on marketing campaign performance including funnel conversion metrics


• Partner with internal and external creative and copywriting resources to design and develop content that drives engagement/action


• Ensure timely deployment of initiatives and project success by managing stakeholders, calendars, budget, timelines, and processes


• Work with sales to develop messaging, positioning and outreach tactics that engage prospects in new ways


• Develop account-based marketing programs for large scale accounts in effort to accelerate enterprise sales cycle


• Maintain knowledge of digital marketing best practices.


• Maintain knowledge of Avathon s products, solutions, customer applications, competitive product differences with a focus on AI technologies

You will have:

• Bachelor s degree, preferably in marketing, communications, or related field


• 3-5 years of highly analytical experience in B2B acquisition, growth, or demand generation marketing


• Experience with Salesforce, Hubspot, Outreach, and/or other similar platforms


• Results-oriented with a strong focus on achieving revenue, conversion, sales, and other marketing goals


• Ability to use metrics to manage programs and measure success


• Proficiency with content creation, email marketing, and lead nurturing


• Quantitative analytical experience, strong communication skills and can turn complex concepts into compelling messaging and campaigns. Comfortable communicating with cross-functional teams and leadership


• Ability to manage multiple projects at the same time in a fast-paced environment


• Experience partnering with SDRs and sales teams to coordinate, communicate, and deliver marketing programs

• Collaborate with a global marketing team on high-visibility programs across key industries.


• Be part of a fast-growing company that s redefining the future of industrial AI and innovation.


• Gain exposure to a wide range of marketing functions and growth opportunities.


• Enjoy a supportive culture, and a mission-driven environment