Retail Channel Sales Executive

Location: Chennai (with travel across Tamil Nadu / South India)

Employment Type: Full-time

Experience: 2–4 years in retail/distributor/channel sales

Creykid Toys & Games is a fast-growing brand creating innovative, imagination-led play experiences for children. We design educational toys, activity kits, and games that bring out creativity, curiosity, and joy.

We are seeking a Retail Channel Sales Executive to grow our presence across toy stores, bookstores, gifting outlets, and general trade retail. This role involves identifying, onboarding, and managing retail partners and distributors in assigned regions.

• Identify and onboard new retail counters and channel partners
• Maintain strong relationships with store owners and retailers
• Conduct in-store visits, merchandising, branding, and product demos
• Drive order collection, ensure stock availability, and monitor sell-through
• Implement retail promotions and schemes to boost sales
• Coordinate with the supply team for timely dispatch and fulfillment
• Collect market intelligence and competitor activities

• 2+ years of experience in field sales, preferably toys/FMCG/kids products
• Strong interpersonal and communication skills (Tamil + English preferred)
• Willingness to travel locally or across zones
• Target-driven and ability to close B2B retail partnerships
• Experience handling retail distributor networks is a bonus