Regional Marketing Communication Manager-Asia

The Regional Marketing Communication Manager at HM CLAUSE will work under the strategic direction of the Commercial Excellence Manager ASIA and will be responsible for the strategic planning and execution of Marketing strategies and associated communications activities within the assigned region. The main goal is to manage the Marketing Communication Strategy in the ASIA region (India, Thailand, Vietnam) to achieve the expected regional growth as per each strategic country plan. This role involves managing a team of local Marketing Communications representatives (5 people) and defining the Marketing Communications roadmap for the region, in partnership with internal client groups such as Sales and Marketing Product Managers to ensure the expected sales performance. Key Responsibilities: - Define communication strategies to promote products and commercial brands to support Sales Targets and strategic business growth. - Define Marketing Communication approach online & offline based on segmented customers & customer personas. - Prioritize appropriate Marketing Communication channels in line with the business strategy. - Define Marketing Communications budget and ensure accountability for budget follow-up & execution. - Monitor and control the implementation of local Marketing Communications action plans while integrating corporate Marketing Communications actions. - Develop an annual roadmap and operational Marketing Communication plan in alignment with Sales Targets. - Implement new branding positioning with a market impact in terms of brand recognition and penetration. - Conduct market research studies/interviews on Customers buying journey and communication impact. - Establish and monitor KPIs to measure the financial impact of Marketing efforts (ROI). - Participate in Regional Executive meetings and contribute to new go-to-market communication approaches and marketing communication strategies. - Manage external parties such as vendors, event planners, agencies, etc., and inspire a solid customer service mindset. Management Responsibilities: - Manage and inspire a team of local Marketing Communication Leads, responsible for their professional development and talent management. - Provide guidance and advice to the team to improve their efficiency and develop their skill level through tools, methodologies, and trainings. Skills Required: - Leadership: Proven leadership skills in hierarchical and matrix organizations with the ability to work with senior leaders and stakeholders. - Communication: Strong communication skills with internal stakeholders and external customers, with strong presentation skills and persuasive approach. - Management: Efficient team management with experience in international environments managing different cultures. - Results-driven: Focused on achieving results and implementing marketing go-to-market strategies. - Teamwork: Professional group demeanor with a positive attitude, acting as a business partner and seeking constructive interaction & alignment. - Adaptability: Comfortable with change and fast-paced environments, with the ability to plan, organize, and prioritize work. - Language Proficiency: Fluency in English (both oral & written) is required, and knowledge of another language is a plus. Company: HM CLAUSE Position Localization: Asia, India Location: Hyderabad, Telangana, India Minimum Level of Education Required: Master's degree Minimum Level of Experience Required: 10 years or more Language: English (Fluent),