Referral Marketing Executive

About Us:
Smiles Hospitals is a leading healthcare provider committed to delivering world-class care with compassion. To strengthen our engagement with the medical community, we are looking for a dynamic Referral Marketing Executive who can build strong relationships with general practitioners (GPs) and ensure consistent patient referral flow.

Key Responsibilities:

• Build and maintain strong professional relationships with General Practitioners (GPs) and other medical professionals across the city.
• Introduce and promote Smiles Hospitals’ specialties, facilities, and services to doctors and clinics.
• Act as the primary point of contact between GPs and the hospital to ensure smooth coordination.
• Organize and manage CME programs, workshops, health talks, and other engagement events for doctors.
• Monitor and drive referral patient flow to the hospital, ensuring effective follow-up and relationship management.
• Maintain a structured database of doctors and referral partners, tracking interactions and engagement.
• Regularly update doctors on new treatments, doctors joining the hospital, success stories, and other hospital developments.
• Collaborate with the marketing team to design referral engagement strategies and support execution.
• Provide monthly reports on referral activities, event outcomes, and patient flow growth.

Requirements:

• Graduate/Postgraduate in Marketing, Healthcare, or related field.
• 2+ years of experience in referral marketing, hospital liaison, or pharmaceutical fieldwork preferred.
• Strong communication, networking, and relationship-building skills.
• Ability to organize medical events (CMEs/doctor meets).
• Proactive, target-driven, and comfortable with fieldwork across the city.
• Knowledge of the healthcare industry and local medical fraternity will be an added advantage.

What We Offer:

• Competitive salary with performance incentives.
• Opportunity to work with a reputed hospital brand.
• Exposure to medical networking and healthcare marketing strategies.
• Professional growth and training opportunities.

Job Type: Full-time

Pay: ₹25,000.00 - ₹35,776.57 per month

Benefits:

• Cell phone reimbursement
• Paid time off
• Provident Fund

Language:

• English (Preferred)

Work Location: In person