Public Relations Executive

Roles and Responsibilities

• Develop and implement effective media relations strategies to promote the company's brand, products, and services through print, electronic, and digital media channels.
  
• Create engaging press releases, media alerts, and other communications materials to attract attention from key stakeholders.
  
• Build strong relationships with journalists, influencers, bloggers, and industry experts to secure coverage in top-tier publications.
  
• Collaborate with cross-functional teams to develop comprehensive marketing campaigns that align with business objectives.
  
• Monitor media coverage and provide regular reports on key performance indicators (KPIs) such as impressions, click-through rates, etc.
  

Desired Candidate Profile

• 1-3 years of experience in corporate communication or public relations agency with specialization in lifestyle, retail, hospitality, architecture and healthcare
  
• Bachelor's degree in Journalism and Mass Communication or related field; Master's degree preferred.
  
• Proven track record of success in developing effective media plans and executing successful PR campaigns.
  
• Excellent writing skills with ability to craft compelling copy for various audiences.