Viewpoint Public Relations Private Limited

Roles and Responsibilities Develop and implement effective media relations strategies to promote the company's brand, products, and services through print, electronic, and digital media channels. Create engaging press releases, media alerts, and other communications materials to attract attention from key stakeholders. Build strong relationships with journalists, influencers, bloggers, and industry experts to secure coverage in top-tier publications. Collaborate with cross-functional teams to develop comprehensive marketing campaigns that align with business objectives. Monitor media coverage and provide regular reports on key performance indicators (KPIs) such as impressions, click-through rates, etc. Desired Candidate Profile 1-3 years of experience in corporate communication or public relations agency with specialization in lifestyle, retail, hospitality, architecture and healthcare Bachelor's degree in Journalism and Mass Communication or related field; Master's degree preferred. Proven track record of success in developing effective media plans and executing successful PR campaigns. Excellent writing skills with ability to craft compelling copy for various audiences.