Project Manager - Product Analytics

As an offshore Analytics Project Manager specializing in General & Marketing Analytics at EXL, you will play a crucial role in leveraging data analytics to inform and optimize marketing strategies for a client in the Sports & Media domain. Your responsibilities will include delivering analytical insights by analyzing user behavior across various digital platforms, driving product and marketing strategy based on findings, advancing predictive analytics through machine learning models, creating executive-ready visualizations, managing projects, and mentoring junior analysts. To qualify for this role, you should hold a Bachelor's or Master's degree in Statistics, Economics, Mathematics, Computer Science, or a related field from a reputable institution. You should have at least 4 years of experience in product analytics and machine learning, preferably within DTC digital products such as apps, games, or websites. Proficiency in SQL and Python or R, experience with digital engagement datasets, churn modeling, and recommendation systems, as well as strong storytelling and communication skills are essential. Additionally, experience in Sports or Media industry and working knowledge of marketing front-end tools like AEP or CJ would be advantageous. Joining EXL offers you the opportunity to work with a renowned organization in professional sports, collaborate with passionate professionals dedicated to data analytics, access cutting-edge tools and technologies, receive a competitive compensation package and comprehensive benefits, and be part of shaping the future of marketing in sports and entertainment through data-driven decision-making. If you are passionate about sports, skilled in analytics, and eager to contribute meaningfully to marketing initiatives, we welcome you to join our team.,