Product Marketing Manager

As a Product Marketing Manager at Surmanja Infotech, you will play a crucial role in helping people achieve their dreams of building successful online businesses. Your main responsibility will be to drive key marketing initiatives and execute lead-generation strategies. This is a hands-on position where you will collaborate closely with a small marketing team to plan and implement both organic and inorganic marketing efforts. Key Responsibilities: - Plan and execute all lead-generation initiatives including SEO, content marketing, and online marketing campaigns - Analyze persona and channel-based data to drive marketing initiatives and enhance product differentiation - Identify opportunities for product features and marketing initiatives using data analysis - Support major initiatives such as pricing changes, product launches, and marketplace expansions Qualifications Required: - 2 to 5 years of experience in product marketing or product management, preferably in internet or software companies - Proficiency in SEO with basic knowledge of HTML/CSS - Experience in managing and optimizing paid online marketing campaigns including PPC, affiliate marketing, and social media ads - Ability to manage social media communities, plan and execute viral campaigns, and engage with the audience on platforms like Facebook and Twitter - Strong skills in email marketing and offline campaigns to reach the target audience effectively Join us at Surmanja Infotech and be part of a dynamic team that is passionate about helping businesses succeed online.,