Product Manager

Job Title: Product Analysis Engineer

Location: Kolkata (Onsite)

Type: Full-Time

About Us

123Greetings is the world's leading free online greeting card platform, with over 27 years of global presence and millions of users worldwide. Our Connect system is a strategic user engagement platform that transforms how users manage their greeting card experiences through advanced contact management, intelligent reminders, and seamless ecard tracking.

The Connect System is the backbone of user retention and engagement

Key Responsibilities

Product Strategy & Management

- Own the complete product roadmap and strategy for the Connect system

- Define product vision, goals, and success metrics aligned with business objectives

- Conduct market research and competitive analysis for contact management solutions

- Prioritize feature development based on user needs, business impact, and technical feasibility

- Manage product backlog and sprint planning with development teams

Technical Oversight

- Collaborate with engineering teams on technical architecture and system scalability

- Oversee integration capabilities with email providers (Gmail, Yahoo, Outlook)

- Ensure system performance, reliability, and security standards

- Manage API integrations and third-party service partnerships

- Coordinate system updates, maintenance, and bug resolution

User Experience & Design

- Drive user-centric design improvements and interface optimization

- Conduct user research, surveys, and usability testing

- Collaborate with UX/UI teams to enhance user workflows

- Optimize onboarding processes and user adoption strategies

- Ensure mobile responsiveness and cross-platform compatibility

Analytics & Performance

- Monitor and analyze system usage metrics, user engagement, and retention rates

- Implement tracking mechanisms for feature adoption and user behavior

- Generate regular performance reports and insights for stakeholders

- Identify opportunities for optimization based on data analysis

- Establish and track KPIs for system effectiveness

Integration & Partnerships

- Manage relationships with email service providers and integration partners

- Explore new integration opportunities to expand system capabilities

- Coordinate with external vendors and service providers

- Evaluate and implement new technologies and tools

Innovation & Growth

- Identify emerging trends in contact management and greeting card technology

- Propose innovative features to enhance user experience

- Drive user acquisition and retention strategies through product improvements

- Lead initiatives for system modernization and competitive differentiation

Requirements

Education:

- Bachelors degree in business administration, Information Technology, or any relevant field.

- MBA or advanced degree in relevant field.

Experience:

- 02 years of experience in operations,

- Experience in the digital greeting card or e-commerce industry

- Background in consumer internet products

- Experience with A/B testing and experimentation frameworks Knowledge of email marketing and automation platforms

- Experience with machine learning applications in product features

Technical Knowledge:

Product Management Tools:

- Analytics Platforms:

- Email Integration APIs:

- Database Knowledge:

- Web Technologies:

- Project Management:

- Data Analysis:

SoftSkills:

- Excellent attention to detail and strong organizational ability.

- Good communication and writing skills.

- Eagerness to learn technical and operational tools.

- Ability to multitask and meet deadlines.

- Positive, proactive attitude and willingness to take ownership.