Posted:3 hours ago|
Platform:
Work from Office
Full Time
Develop annual brand plans, define target customer segments, and set STP (segmentation, targeting, positioning) for the brand.
Oversee product launches and manage existing products by preparing and implementing promotional strategies.
Create and execute marketing deliverables, including advertisements, promotional materials, and CMEs (Continuing Medical Education).
Communicate the brand plan and execution strategy to the sales team, provide training, and design motivational programs.
Track brand performance against the plan and budget, conduct market research, analyze market trends, and monitor competitor activities.
Plan and execute activities for key opinion leaders to build strong relationships.
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