Principal Application Developer (Salesforce)

Role Overview: As a Salesforce GTM (Sales, Marketing Cloud) Lead, you will be responsible for driving the delivery, optimization, and continuous enhancement of Salesforce Sales and Marketing solutions. Your role requires a combination of technical and functional expertise along with a strong business-facing orientation. You will support project execution, enhancements, releases, and technical debt management while collaborating closely with stakeholders to ensure the development of scalable, efficient, and reliable Salesforce platforms in a global environment. Key Responsibilities: - Lead the delivery of Salesforce Sales and Marketing solutions across various projects, enhancements, and releases. - Take ownership of end-to-end initiatives by defining scope, impact, timelines, and priorities. - Collaborate closely with business stakeholders to gather requirements, align expectations, and drive successful solution adoption. - Identify and address technical debt proactively to ensure ongoing platform health, scalability, and stability. - Drive initiatives for system stability, process improvements, automation opportunities, and enhanced user experience. - Communicate effectively across global teams, including those in the US and India, to ensure smooth coordination and transparency throughout the project lifecycle. - Participate in technical discussions, translate business needs into actionable solutions, and contribute to high-quality Salesforce deliveries. - Provide regular project and task status updates while serving as a key point of escalation for delivery and operational issues. - Contribute to DevOps and release management practices, promoting a collaborative, solution-oriented approach within cross-functional teams to support broader business transformation goals. Qualifications Required: - At least 8 years of hands-on experience with Salesforce Sales and Marketing clouds in fast-paced, global organizations. - Proven experience in implementing and developing in Apex, Lightning Web Components (LWC), Visualforce, and Java, with a strong functional understanding of Lead-to-Cash business processes. - Experience with REST/SOAP APIs and building integrations between Salesforce and other enterprise platforms. - Expertise in Salesforce configuration, customization, and integration strategies. - Excellent communication and interpersonal skills, ability to collaborate effectively across business and technical teams. - Experience working across multiple geographies and time zones, familiar with DevOps principles and hands-on involvement in CI/CD and release automation frameworks. - Bachelor's degree in information technology, Computer Science, Business Administration, or a related field is required, along with Salesforce certifications such as Sales Cloud Consultant, CPQ Specialist, or Administrator (preferred). Additional Company Details: No additional details provided in the job description.,