PR Executive (Female)

The PR Executive will be responsible for executing the brand’s public relations and influencer communication strategies. This includes managing media relationships, identifying press opportunities, coordinating with influencers and content creators, and ensuring the brand is consistently represented in the right spaces.

Key Responsibilities

• Build and maintain relationships with beauty editors, journalists, bloggers, and media houses.
• Draft and distribute press releases, media kits, and PR pitches.
• Identify and coordinate PR opportunities such as features, interviews, product placements, and brand mentions.
• Manage influencer outreach in collaboration with the marketing team.
• Track and report PR coverage, maintaining a database of all media mentions.
• Support in planning and executing PR events, product launches, and brand campaigns.
• Ensure brand messaging and tonality are consistent across all external communications.
• Work with agencies or freelancers (if applicable) to manage ongoing PR campaigns.

Qualifications

• 1–3 years of experience in PR, communications, or influencer marketing — ideally in beauty, skincare, lifestyle, or fashion brands.

Job Type: Full-time

Pay: ₹22,000.00 - ₹25,000.00 per month

Work Location: In person