PR Associate

Role Overview: As a PR Associate, your role will involve supporting the development and execution of public relations strategies to enhance brand awareness and manage media relations. You will play a key role in building and maintaining the company's reputation by implementing effective PR campaigns and communication strategies. Key Responsibilities: - Assist in planning and executing PR campaigns and communication strategies. - Write and distribute press releases, media pitches, and briefing materials. - Maintain relationships with media contacts, journalists, bloggers, and influencers. - Monitor media coverage and prepare regular PR reports and clippings. - Coordinate press interviews, media events, and promotional activities. - Support crisis communication efforts and reputation management. - Collaborate with marketing and content teams for cohesive messaging across platforms. - Track industry trends and competitor PR activity. - Manage media databases and update PR contact lists regularly. Qualifications Required: - Bachelor's degree in Communications, Public Relations, Marketing, or related field. - Proven experience in PR, communications, or related field. - Strong written and verbal communication skills. - Excellent organizational and time management abilities. - Ability to work well under pressure and manage multiple tasks simultaneously. - Familiarity with media monitoring tools and techniques. Kindly note that the additional details of the company were not provided in the job description.,