PPC Manager

As a PPC Specialist, you will be responsible for creating, managing, and optimizing PPC campaigns across various platforms such as Google Ads, Bing Ads, Facebook Ads, and more. Your key responsibilities will include conducting thorough keyword research, monitoring campaign performance to meet KPIs like CTR, conversion rates, and ROI, and performing A/B testing for ads, landing pages, and bidding strategies. Collaboration with content and design teams to develop effective ad copies and visuals, managing budget allocations, and providing regular reports on campaign performance are also integral parts of your role. Additionally, staying updated on industry trends and best practices in PPC advertising is crucial for success. The ideal candidate for this position should have 2-4 years of hands-on experience in managing PPC campaigns, with proven expertise in Google Ads, Bing Ads, and social media ad platforms. Strong analytical skills are essential for interpreting data and making data-driven decisions. Proficiency in Google Analytics and other tracking tools is required to monitor campaign performance effectively. Knowledge of A/B testing, bid management tools, and audience targeting techniques is a must. Excellent communication skills and the ability to thrive in a fast-paced environment are also key qualities for this role. Holding a Google Ads certification would be considered a plus. If you are passionate about PPC advertising and possess the necessary skills and experience, we invite you to apply for this exciting opportunity and be part of our dynamic team.,