PPC Manager

Location:

Experience:

About the Role:

data-obsessed, strategic thinker

Responsibilities:

• Strategise, build, and optimise paid ad campaigns on Meta, Google, and other performance platforms

• Analyse performance and make data-driven decisions to improve ROAS, CAC, and LTV

• Own weekly client reporting and strategic reviews

• Collaborate with SEO, social, and email teams to drive integrated results

• Run A/B tests across creatives, audiences, and landing pages

• Proactively pitch budget reallocation and scaling strategies

You Must Have:

• 6–9 years in a performance marketing role

  at an agency focused on e-commerce

• Must have experience in

  B2C

  companies with

  excellent communication skills

  as it requires a lot of interaction with US clients.

• Proven track record of managing at least an

  ad spend of $5K+ monthly per client

• Ability to think beyond CTR—deep understanding of ROAS, margins, funnel bottlenecks

• Proficiency with

  Paid Ads

  like

  Google Ads

  , Meta Ads Manager, and attribution tools

• Strong hands-on skills with AI tools for ad copy, audience research, or automation

• A strategic mindset, you think why, not just how

What Success Looks Like:

• Scaling accounts from $5K/month to $20K/month profitably
• Reducing CAC without hurting conversions
• Driving campaign insights that change a brand’s trajectory