Performance Marketing Manager (D2C & Marketplace)

3 - 8 years

6 - 9 Lacs

noida delhi / ncr mumbai (all areas)

Posted:23 hours ago| Platform: Naukri logo

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Work Mode

Hybrid

Job Type

Full Time

Job Description

Role & responsibilities

Performance Marketing Manager

What You'll Do:

  • Campaign Strategy & Execution (D2C Focus)
  • Marketplace Management & Growth
  • Analytics & Reporting
  • Testing & Optimization
  • Cross-functional Collaboration
  • Budget Management

What You'll Bring:

  • 3-5 years of hands-on experience

    in performance marketing, with a strong focus on both D2C brand scaling and marketplace advertising.
  • Proven expertise in managing significant budgets

    and achieving strong ROI on platforms like Google Ads (Search, Shopping), Meta Ads Manager, and key e-commerce marketplace ad platforms.
  • Deep understanding of

    e-commerce analytics, attribution models, and conversion rate optimization (CRO)

    .
  • Proficiency in web analytics tools (e.g., Google Analytics 4).
  • Experience with

    A/B testing methodologies

    and funnel optimization.
  • Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
  • Strong communication and presentation skills to articulate strategies and results to various stakeholders.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.

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