Performance Marketing - Intern

5 - 6 years

0 Lacs

Posted:Just now| Platform: Naukri logo

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Job Type

Internship

Job Description

Support the performance marketing team in campaign planning and execution across platforms (Google, Meta,etc)
Assist in day-to-day tasks including keyword research, ad copy creation, and campaign tracking
Help monitor paid campaign performance metrics and flag any irregularities
Conduct competitor research and market analysis to gather insights for campaign optimization
Coordinate with the creative team to ensure timely delivery of assets
Prepare basic performance reports and dashboards to track campaign outcomes
Learn about budget allocation, campaign pacing, and ROAS tracking from senior team members
Collaborate with internal teams for campaign execution and performance alignment
Stay updated with performance marketing trends and best practices

Requirements
Strong interest in performance/digital marketing
Basic understanding of paid marketing channels like Google Ads, Facebook Ads, etc
Familiarity with metrics like CTR, CPC, CPM, ROAS is a plus
Willingness to learn tools like Google Ads Manager, Meta Business Suite, etc
Comfortable working on Excel/Google Sheets for basic data handling
Good communication and organizational skills
Passion for data-driven marketing and campaign execution
Certification in Google Ads or Meta Ads (optional, but a plus)

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