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Innvocon Learning Solutions
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Performance Marketing Executive

Performance Marketing Executive

Innvocon Learning Solutions

2 - 5 years

|

2 - 6 Lacs

Posted:17 hours ago| Platform:

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Skills Required

performance marketing google marketplace advertising a/b testing paid ads marketplace ad strategy acos management meta ecommerce marketplace

Work Mode

Work from Office

Job Type

Full Time

Job Description

Key Responsibilities

Qualifications

[2] years of hands-on experience managing substantial paid media budgets, with a proven track record of scaling e-commerce revenue.
Platform Proficiency: Expert knowledge of Google Ads, Google Merchant Center, Meta Ads Manager, and Amazon/Flipkart Ad platforms.
Analytical Skillset: Highly proficient in Excel/Google Sheets, data visualization, and calculating core performance metrics (ROAS, CPA, LTV, ACoS).
Conversion Focus: Strong understanding of conversion rate optimization (CRO)
principles and how they interact with paid traffic.

Bonus Skills (Nice-to-Have)

Experience with other emerging platforms (TikTok Ads, Pinterest Ads).
Certification in Google Ads or Meta Blueprint.
Familiarity with marketing automation and CRM integration

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