Performance Marketer (PPC Specialist)

Position Overview:
We are looking for a results-driven Performance Marketer with expertise in managing PPC campaigns across Web 2.0 and Web 3.0 platforms. The ideal candidate will have hands-on experience in paid advertising, conversion optimization, and performance analytics, with a keen eye for ROI and growth.

Key Responsibilities:

• Plan, execute, and optimize paid marketing campaigns across Google Ads, Meta Ads, and Web 3.0 crypto ad networks.
• Perform A/B testing to optimize ad creatives, targeting, and landing pages.
• Monitor daily performance metrics and adjust strategies accordingly to maximize ROI.
• Analyze campaign data and provide detailed performance reports and insights.
• Collaborate with content, design, and product teams to ensure cohesive campaign messaging.

Requirements:

• Minimum 2 years of hands-on experience in performance marketing or PPC advertising.
• Strong understanding of Web 2.0 (Google, Meta) and exposure to Web 3.0 advertising platforms.
• Proficient in Google Ads and Meta Ads Manager; Google Ads Certification is a plus.
• Excellent analytical skills and experience working with performance data.
• Strong budget and campaign management capabilities.

Job Types: Full-time, Permanent

Pay: From ₹30,000.00 per month

Application Question(s):

• What is your current monthly salary?
• What is your salary expectations for this position?
• When is your notice period?

Experience:

• related: 1 year (Preferred)

Location:

• Chennai, Tamil Nadu (Preferred)