Paid Media

As a highly skilled and experienced Performance Marketing Manager, you will be responsible for developing and implementing performance marketing strategies to drive customer acquisition and retention. You will manage and optimize paid media campaigns across various channels such as SEM, display, social, and affiliate marketing. Your role will involve analyzing campaign performance data to identify trends and opportunities for optimization. Additionally, you will collaborate with cross-functional teams to ensure alignment on marketing goals and objectives. Staying up-to-date on industry trends and best practices in performance marketing will be crucial, as you lead a team of performance marketing specialists to execute campaigns and achieve KPIs. Monitoring and reporting on key performance metrics to senior management will also be part of your responsibilities. Key Responsibilities: - Develop and implement performance marketing strategies for customer acquisition and retention - Manage and optimize paid media campaigns across SEM, display, social, and affiliate marketing channels - Analyze campaign performance data to identify trends and optimization opportunities - Collaborate with cross-functional teams to align on marketing goals and objectives - Lead a team of performance marketing specialists to achieve campaign KPIs - Monitor and report on key performance metrics to senior management Qualifications: - Bachelor's degree in Marketing, Business, or a related field - Minimum of 2 years of experience in performance marketing, with a focus on paid media - Strong analytical skills and proficiency in data analysis tools - Excellent communication and leadership abilities - Experience managing a team of marketing professionals - Google Ads and Facebook Ads certification is a plus If you are a results-driven marketing professional with a passion for driving business growth through performance marketing, we encourage you to apply for this exciting opportunity.,