Online Campaign Manager- Education Sector

Company Description

RICE ADAMAS Group, established in 1985 by Prof. Samit Ray, is the largest education group in eastern India. The group offers comprehensive learning solutions from early childhood to doctoral studies. With a diverse portfolio that includes top schools, competitive exam preparation institutions, and a university, RICE ADAMAS Group has made significant contributions to education in West Bengal and beyond. The state-of-the-art facilities and dedicated focus on quality education have garnered trust and success for the group over the years.

Role Description

This is a full-time on-site role for Digital Campaign Manager based in the Greater Kolkata Area. The Online Campaign Manager will be responsible for developing, implementing, and managing online marketing campaigns. Daily tasks include overseeing campaign budgets, analyzing performance metrics, optimizing online advertisements, coordinating with sales teams, and leveraging web analytics to drive insights. The candidate will work closely with various teams to ensure integrated and effective digital marketing strategies that align with business objectives.

Education Sector background will be highly considerable.

Qualifications

• Experience in Campaign Management and Online Marketing
• Proficiency in Digital Marketing and Web Analytics
• Strong Sales skills and ability to coordinate with sales teams
• Excellent analytical skills and experience with performance metrics
• Effective communication and project management skills
• Bachelor's degree in Marketing, Business, or related field
• Previous experience in the education sector is a plus
• Ability to work independently and as part of a team