Music Programming Manager

As a Music Content Strategy Manager, your role will involve defining the overall programming strategy for showcasing music, creating editorial calendars for playlists and campaigns, and ensuring alignment with business goals. You will lead a team of curators and collaborate closely with various teams such as Music Acquisition, A&R, Marketing, Product, and Data to guide curation decisions based on content gaps and data insights. Your responsibilities will include understanding the needs of Hooprs core users - Brands, Businesses & YouTubers, leveraging data and analytics to inform curation decisions, and staying updated with content trends on platforms like TikTok, YouTube, and Instagram to adjust programming accordingly. You will drive thematic campaigns, optimize playlist placements for track discovery, and coordinate with marketing for artist spotlights and new releases. Monitoring the performance of playlists and curated collections in terms of engagement, usage, and downloads will be crucial. You will be required to test and iterate based on performance metrics with a product mindset. Qualifications required for this role include: - 4-6 years of experience in music programming, editorial curation, or content strategy at a music-tech company, DSP, media platform, or similar. - Strong understanding of music genres, moods, and social media use cases. - Proven ability to lead curation initiatives across multiple genres and formats, with a keen sense of music discovery and audience needs. - Comfortable working with data to make content decisions; experience with tools like Mixpanel is a plus. - Experience collaborating cross-functionally with product, marketing, A&R, and content operations teams. - Excellent communication and project management skills, with the ability to manage timelines, campaigns, and curation calendars. - A strong global music sensibility with the ability to spot trends across platforms like TikTok, Instagram, and YouTube.,