9 Marketo Certified Jobs

Managing the Marketo operations Managing the campaigns for events and product marketing along with daily campaigns Managing end to end admin for Marketo Required Candidate profile Marketo certified Perks and benefits Work from home and working for Amazon

ROLE: CAMPAIGN SPECIALIST Key Responsibilities: 1. Unica Campaign: End-to-end ownership of campaign development, from requirement gathering , designing flowcharts , segment creation , offer assignments , to execution and tracking . Build complex audience segmentation using multiple tables, strategic segments, queries, derived fields, and calculated fields. Develop multi-wave, multi-channel campaigns (email, SMS, push notifications, direct mail, etc.). Set up response tracking mechanisms and create rules for response attribution . Perform data validation , test sends , and audience sampling for quality assurance. Work with Offer Templates , Cell Codes , and Contact History Management . Coordinate with Data Engineering teams for data feeds, extraction queries, ETL validation, and performance tuning. 2. Unica Journey: Create and maintain automated customer journeys for onboarding, nurture, retention, and cross-sell activities. Configure Entry Sources (database-driven or event-triggered) and Audience Definitions . Map and automate email , SMS , and push communications across different customer touchpoints. Monitor Journey metrics : participation rates, drop-offs, delays, and optimize accordingly. Integrate with Deliver module or external systems for channel execution and real-time triggers. 3. Unica Plan: Set up and manage marketing programs, campaigns, projects , and tasks using Unica Plan. Define and implement marketing workflows , approval hierarchies , and collaboration processes . Manage budget planning , cost tracking , and ROI reporting at project and program levels. Use Plan Dashboards , Calendars , and Reports to provide visibility to marketing stakeholders. Customize Forms , Templates , and Marketing Objects to align with business processes. Enforce process governance, timeline tracking, and compliance. Skills & Qualifications: Technical Skills: Deep hands-on experience with HCL Unica Campaign, Plan, and Journey (v12.x preferred). Strong working knowledge of SQL (selects, joins, filters, group by, aggregations) for database querying. Familiarity with Unica Deliver and Unica Link is a strong plus. Understanding of campaign data models , contact history , response history , and audience extraction logic. Basic to intermediate experience with HTML , JavaScript (for landing pages or email templates) is a plus. Knowledge of REST APIs for integrating Unica with external systems Working with Unica Interact APIs, Deliver APIs, Journey event ingestion APIs API testing using tools like Postman or SoapUI Linux command line operations (navigation, file handling, process management) Shell scripting Good to have basic to intermediate Java programming (preferably for Unica customizations or extensions) Marketing Automation Knowledge: Understanding of customer lifecycle marketing , lead nurturing , and trigger-based campaigns . Familiarity with UTM parameterization , lead source tracking , and attribution modeling . Knowledge of multi-channel campaign orchestration and journey mapping best practices . Process & Analytical Skills: Ability to translate business requirements into technical marketing workflows. Strong attention to detail for audience creation, testing, and data validation. Ability to generate campaign performance reports and journey analytics insights . Proficient in documentation, including process flows, user guides, and technical specifications. Good to have : API, GEN AI, content integration enablement, OS: Linux, shell script, Databases: SQLServer, Oracle, MySQL Reporting: superset, powerbi, google looker (preferred) Role & responsibilities

• Lead discovery efforts to gather necessary information from clients and internal team members to appropriately understand business needs and solution requirements for lead management and B2B digital marketing efforts Required Candidate profile Minimum of 5 years working with Marketo and CRM systems as a Marketo Lead or Architect, with demonstrated experience leading 3+ Marketo implementation projects

ROLE: CAMPAIGN SPECIALIST Key Responsibilities: 1. Unica Campaign: End-to-end ownership of campaign development, from requirement gathering , designing flowcharts , segment creation , offer assignments , to execution and tracking . Build complex audience segmentation using multiple tables, strategic segments, queries, derived fields, and calculated fields. Develop multi-wave, multi-channel campaigns (email, SMS, push notifications, direct mail, etc.). Set up response tracking mechanisms and create rules for response attribution . Perform data validation , test sends , and audience sampling for quality assurance. Work with Offer Templates , Cell Codes , and Contact History Management . Coordinate with Data Engineering teams for data feeds, extraction queries, ETL validation, and performance tuning. 2. Unica Journey: Create and maintain automated customer journeys for onboarding, nurture, retention, and cross-sell activities. Configure Entry Sources (database-driven or event-triggered) and Audience Definitions . Map and automate email , SMS , and push communications across different customer touchpoints. Monitor Journey metrics : participation rates, drop-offs, delays, and optimize accordingly. Integrate with Deliver module or external systems for channel execution and real-time triggers. 3. Unica Plan: Set up and manage marketing programs, campaigns, projects , and tasks using Unica Plan. Define and implement marketing workflows , approval hierarchies , and collaboration processes . Manage budget planning , cost tracking , and ROI reporting at project and program levels. Use Plan Dashboards , Calendars , and Reports to provide visibility to marketing stakeholders. Customize Forms , Templates , and Marketing Objects to align with business processes. Enforce process governance, timeline tracking, and compliance. Skills & Qualifications: Technical Skills: Deep hands-on experience with HCL Unica Campaign, Plan, and Journey (v12.x preferred). Strong working knowledge of SQL (selects, joins, filters, group by, aggregations) for database querying. Familiarity with Unica Deliver and Unica Link is a strong plus. Understanding of campaign data models , contact history , response history , and audience extraction logic. Basic to intermediate experience with HTML , JavaScript (for landing pages or email templates) is a plus. Knowledge of REST APIs for integrating Unica with external systems Working with Unica Interact APIs, Deliver APIs, Journey event ingestion APIs API testing using tools like Postman or SoapUI Linux command line operations (navigation, file handling, process management) Shell scripting Good to have basic to intermediate Java programming (preferably for Unica customizations or extensions) Marketing Automation Knowledge: Understanding of customer lifecycle marketing , lead nurturing , and trigger-based campaigns . Familiarity with UTM parameterization , lead source tracking , and attribution modeling . Knowledge of multi-channel campaign orchestration and journey mapping best practices . Process & Analytical Skills: Ability to translate business requirements into technical marketing workflows. Strong attention to detail for audience creation, testing, and data validation. Ability to generate campaign performance reports and journey analytics insights . Proficient in documentation, including process flows, user guides, and technical specifications. Good to have : API, GEN AI, content integration enablement, OS: Linux, shell script, Databases: SQLServer, Oracle, MySQL Reporting: superset, powerbi, google looker (preferred) Role & responsibilities

Company : NVISH Web Link : www.nvish.com Position : Marketing Operations, Nurture Architect_Profile Experience : 8+ Years Location : Remote Shift: EST/ PST (6 PM 3 AM) About NVISH NVISH is the worlds leading Web Development, IT consulting, and Software Development Company, delivering technology-enabled business solutions for organizations across the globe. We’re solving the world’s most complex challenges, and our people are at the forefront of progress. As a UI Developer at NVISH, you’ll play a part in building the future – one big idea at a time Working at NVISH, you’ll have the resources to develop your talent and creativity. Are you ready to unleash your potential? Marketing Operations, Nurture Architect The Marketing Operations, Nurture Architect will architect, implement & optimize comprehensive Nurture marketing strategies to better engage, retain, and grow customers and users through their journey with Databricks. This role will be responsible for designing best-in-class, scalable and always-on Nurture frameworks and workows across audiences and channels, tightly integrated with other programs in-market. The impact you will have: Provide the technical vision for bringing the marketing nurture email strategy to life through the effective use of marketing automation. Act as the subject matter expert in email nurture, employing best practices and expertise to design and build robust, repeatable, and scalable nurture frameworks, workows, and processes that can be managed day-to-day by a marketing operations specialist. Ensure operational predictability for nurture programs through automated problem detection and efficient monitoring of membership ow and program health. Troubleshoot operational breakpoints or weaknesses and iterate on frameworks, workows and processes to continuously improve always-on nurtures. Elevate Nurture to a core marketing capability, integrated into the broader email ecosystem and audience marketing approach. Implement best practices for segmentation and workows within nurture programs, ensuring alignment with a comprehensive data strategy. Collaborate with marketing technology operations to ensure seamless integration of nurture program information and data with the overall system. Possess a deep understanding of how to engage audiences across multiple channels to advance them deeper in the funnel. Collaborate cross-functionally with Product Marketing, Analytics, Sales, Campaign teams to simplify complex user journeys into tailored, efficient, measurable nurtures aligned with the company strategy. Establish testing and optimization frameworks for continuous improvement. Develop a consistent testing strategy that allows for quick optimization across email performance and funnel outcomes. What we look for: Role & responsibilities 7+ years of professional experience, of which 5+ years’ experience in Marketing Operations, MarTech and demand generation in a high growth SaaS startup. Candidate Must have certification in Marketo Minimum 4+ years in marketing automation architecture experience, preferably Marketo, with a focus on email and nurture strategy Expertise inbuilding high-performingg and scalable email and cross-channel nurture programs, with deep understanding of nurture best practices, metrics & optimization tactics. Experience with experimentation and comfort with data analysis and/or working with analysts to measure program impact. Fluent in interpreting data, creating alignment around actionable insights and translating it into applicable changes. Big picture thinker and methodical team player with strong interpersonal skills and the ability to quickly understand overall business objective, and translate them to a scalable operational framework using marketing automation.

Marketo Certified Expert Prior Marketo experience 5/+ Velocity Scripting, JS Scripting Knowledge on ABM, MSI, Dynamic Chat, Interactive Webinars Marketo Instance Technical Set up and configurations CRM Integration (Native, Custom)

Must Have Skills: Marketo Certified Expert Prior Marketo experience 5/+ Velocity Scripting, JS Scripting Knowledge on ABM, MSI, Dynamic Chat, Interactive Webinars. Knowledge on Launch point integrations Marketo Instance Technical Set up and configurations CRM Integration (Native, Custom) - SF/Dynamics/SAP Experience working with APIs, Webhooks, Custom Object, Custom Activities , Bulk export/import Custom integration with CDP/Datawarehouse, SFTP, Knowledge on utilizing middlewares for custom implementations Strong knowledge on Forms (Custom implementation on external sites, Custom validations etc.,) Ability to review customer requirement and draft solution and architecture. Good to have: AEP, AWS HTML, CSS, PHP, Python Consulting experience Cross-channel implementation Experience in leading project Description Work as a Marketo and Marketing Automation technical subject matter expert, having had the breadth and depth of experience to provide solutions to complex business problems based upon real-world experiences. Create marketing automation implementation plans to include sales and marketing alignment, lead-to-revenue strategies, database requirements, automation configuration, and functional mapping of integrations. Experience in setting up the integrations between Marketo and CRM systems (Salesforce.com, Microsoft Dynamics CRM, Custom CRM ) and CDP integrations. Knowledge in programming and scripting languages and hosting environments(AWS, Azure, etc.,) Velocity/Email scripting knowledge for advanced email personalization. Strong technical skills in Marketo including Marketo API and custom integrations Strong analytical and problem-solving skills Fundamental knowledge of design patterns Experience in communicating effectively with users, other technical teams & management to collect requirements, and describe software product features, and technical designs. Mentoring the team members to meet the client's needs and holding them accountable for high standards of delivery. Being able to understand and relate technology integration scenarios and be able to apply these learnings in complex troubleshooting scenarios. Responsibilities: Review customer requirements and recommend a long term solution Review existing set up and recommend best practices to improve performance/solutions implemented. Collaborate with marketing, sales, and IT teams to gather requirements and ensure solutions meet business needs. Integrate Marketo with other marketing technologies such as CRM, CDP, webinar platforms, hosting environments and analytics tools. Work with Marketo APIs (must have),Data model and custom objects Create and manage complex nurture programs, lead scoring models and lead nurturing campaigns Build custom Marketo solutions using Velocity scripting, JavaScript, HTML, and CSS Create Marketo workflows, programs, and templates to support marketing initiatives, leveraging Marketo's advanced features like dynamic content, segmentation, personalization. Develop marketing campaigns including email marketing, social media advertising, webinars, and events using Marketo. Work with webhooks and flow boosts and other Marketo modules such as account-based marketing (ABM) campaigns, predictive content/audience, Marketo Sales insight. Analyze and report on campaign performance metrics and KPIs. Stay up to date with the latest Marketo and marketing technology trends and best practices. Train and mentor junior team members on Marketo best practices and tools.

Work with Marketo APIs (must have),Data model and custom objects Create and manage complex nurture programs, lead scoring models and lead nurturing campaigns Build custom Marketo solutions using Velocity scripting, JavaScript, HTML, and CSS Create Marketo workflows, programs, and templates to support marketing initiatives, leveraging Marketo's advanced features like dynamic content, segmentation, personalization. Develop marketing campaigns including email marketing, social media advertising, webinars, and events using Marketo.

About Argus: Argus is the leading independent provider of market intelligence to the global energy and commodity markets. We offer essential price assessments, news, analytics, consulting services, data science tools and industry conferences to illuminate complex and opaque commodity markets. Headquartered in London with over 1,400 staff, Argus is an independent media organisation with 30 offices in the worlds principal commodity trading hubs. Companies, trading firms and governments in 160 countries around the world trust Argus data to make decisions, analyse situations, manage risk, facilitate trading and for long-term planning. Argus prices are used as trusted benchmarks around the world for pricing transportation, commodities and energy. Founded in 1970, Argus remains a privately held UK-registered company owned by employee shareholders and global growth equity firm General Atlantic. What were looking for : • Have proven experience working with Marketo to utilise full functionality in delivering commercially successful campaigns. • Can apply your technical skills to deliver efficient and automated workflows. • Have success in partnering with subject matter experts to get the best use out of their content. • Enjoy educating others on new workflows and approaches. • Know the importance of ensuing data is correctly managed and privacy requirements are fully met. • Accurately forecast lead times, holistically considering workload and communicate this clearly to stakeholders. • Self-directed to continuously adapt to achieve strategic goals without requiring micro-management. • Can deliver and accept constructive criticism in a collegial, team-based environment. • Enjoy a fluid, fast-paced, entrepreneurial work environment. • Have high attention to detail and produce quality work in a timely manner. • Are willing to work with people at all levels of the organization from the CEO to the interns. • Not overly reliant on email, can pick up the phone or meet in person to build substantive relationships. • Are excited to solve problems from start to finish identify causes, recommend solution, and implement. • Believe in Passion, Integrity, Excellence and Results. What will you be doing? • Manage the uploading of text, graphic and multimedia of content into the full suite of Marketo templates and campaign programs. • Demonstrate nimble work habits in such a way as to produce and launch exceptionally fast and superior automated marketing outcomes. • Educate and train members of the creative and content teams and other relevant teams on how best to structure their content to streamline workflow and maximize Marketos potential. • Communicate parameters clearly with each individual content contributor, also identifying how best to modify their content if, for example, headlines are too long, or edits need to be made; focus on resolving time-consuming and repeating delays. • Leverage key Marketo functionality such as tokens and dynamic content to reduce execution time and increase consistency across all Marketo programs. • Document the timing and assets whereby each marketing campaign will flow, making it easy for the marketing traffic manager to launch proactive internal communications informing sales and other stakeholders on exactly what campaign assets will launch, at what time intervals, and to which specific buyer persona. • Continuously experiment and test new Marketo formats and calls-to-action (CTAs) to increase the quality and quantity of sales leads. Essential Functions: • Be an internal expert on implementing Marketo campaigns, and help identify ways to scale capacity and speed either in-house or via external support. • Develop processes to capture the content in the exact formats that you need to upload to Marketo, making allowances that some of the editing will still need to be performed manually. • Have the ability to explain and liaise with other parts of marketing and sales on how the platform can support their roles (e.g. Marketing lead gen and ROI tracking, sales for sales and prospect intelligence, content marketing for journey design and nurture campaigns. • Educate internal teams on how to take advantage of new Marketo campaign formats; provide insight on what kind of content will work best in these new formats. • Continuously identify thought leadership that elevates Argus’ brand in the marketplace, while mechanically making it easy for prospects to enter our sales funnel. • Understand the importance of data and data management for privacy and MA/CRM management and reporting • Work closely with our webmaster on form integration and web journeys. • Work closely with colleagues on customer journeys and a coherent content strategy across web forms and through the marketing automation tool. • Identify underperforming working practices and processes and escalate for corrective action. • Be a contributor to the ever-present need to improve people, information and technology to create both a rewarding career experience that also delivers aggressive revenue growth