Marketing Volunteer

A Marketing Volunteer supports an organization's efforts to promote its brand, services, or campaigns by creating and distributing content, managing social media, conducting market research, and assisting with digital marketing campaigns. The specific duties vary but often include content creation, social media management, website updates, email marketing, and data analysis to increase brand awareness and audience engagement.   

Key Responsibilities 

• Content Creation:

   Develop and edit marketing materials like flyers, newsletters, blog posts, and social media updates.  

• Social Media Management:

   Manage social media channels, create engaging content, schedule posts, and respond to comments and messages to build the brand's online presence.  

• Market Research:

   Conduct research to identify trends, analyze competitors, and gather insights to inform marketing strategies.  

• Digital Campaign Support:

   Assist in developing and implementing marketing campaigns across various channels, such as email and social media.  

• Website Administration:

   Update and maintain the organization's website with news articles, event information, and other relevant content.  

• Data Analysis:

   Monitor and report on social media and campaign performance, providing insights for improvement. 

Skills and Qualifications 

• Digital Savvy:

   Familiarity with digital marketing channels and platforms.  

• Strong Communication Skills:

   Excellent written and verbal communication abilities.  

• Creativity:

   Ability to generate creative ideas for content and campaigns.  

• Analytical Skills:

   Capable of analyzing data and providing actionable insights.  

• Attention to Detail:

   Meticulous approach to tasks, especially regarding brand guidelines and content quality.  

• Teamwork:

   Ability to collaborate effectively with marketing teams and other volunteers. 

Benefits of the Role 

• Gain Experience:

   Opportunity to build marketing experience, especially in the non-profit sector.  

• Develop Skills:

   Enhance skills in digital marketing, content creation, social media management, and data analysis.  

• Contribute to a Cause:

   Make a tangible impact by supporting an organization's mission and initiatives.