Marketing Performance Reporting

As a Marketing Intelligence Specialist at Oliver Wyman, your role will involve tracking, measuring, and reporting on marketing performance to assist stakeholders in making informed decisions. You will manage dashboards, compile reports, and assess the impact of PR, media, and digital marketing efforts. Additionally, you will oversee end-to-end project management of marketing content to ensure seamless collaboration across teams. Key Responsibilities: - Proactively analyze and interpret marketing data to track performance and impact from multiple sources. - Maintain and update dashboards visualizing marketing impact across industries, teams, and functions. - Track and report on PR and media successes, compiling insights for leadership. - Monitor digital marketing analytics and optimize campaigns based on insights. - Prepare reports and newsletters highlighting marketing successes for stakeholders. - Manage content projects from ideation to final publishing, ensuring timely execution. - Coordinate with multiple contributors and teams to maintain consistency and accuracy in marketing materials. - Act as the central point of contact for reporting and marketing impact analysis. Skills & Qualifications: Required: - 5 years of experience in a marketing or analytical role, preferably in professional services. - Strong analytical and data interpretation skills with proficiency in digital analytics tools. - Excellent attention to detail and ability to synthesize complex data into clear insights. - Proven project management experience and strong interpersonal skills. - Proficiency in digital analytics tools (Google Analytics, social media insights, etc.). - Keen learner who stays updated on marketing performance trends. Preferred: - Experience with marketing automation and CRM tools. - Familiarity with content management systems and digital publishing. - Basic understanding of budget tracking and financial reporting. - Ability to copywrite. Oliver Wyman values data-driven decision-making and impactful storytelling. This role offers high-visibility projects, collaboration with top professionals, and opportunities for personal and professional growth. If you are passionate about data, insights, and marketing impact, Oliver Wyman welcomes your application.,