Marketing Officer

2 - 7 years

4 - 9 Lacs

Posted:1 month ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Drive organic traffic using tools like Google Search Console, SEMrush, and strategic keyword targeting tailored to housing finance customers.
  • Performance Marketing:

    Plan and execute high-ROI paid campaigns (Google Ads, Meta Ads, etc.) with continuous performance tracking and optimization.
  • Digital & Social Media Marketing:

    Build and grow our brand across platforms through engaging, targeted content and community engagement.
  • Localized & Branch-Level Marketing:

    Launch vernacular and branch-specific marketing initiatives to build strong local visibility.
  • Content Coordination:

    Collaborate on ads, landing pages, blogs, and emails designed to resonate with the affordable housing audience.
  • Analytics & Reporting:

    Monitor KPIs across channels, analyze behavior, and deliver insights to boost lead generation and
    Key Skills
    • 2+ years of hands-on experience in

      digital marketing

      , with a strong grasp of

      SEO

      and

      performance marketing

      .
    • Experience or interest in

      financial services

      , especially

      housing finance

      , is a strong advantage.

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