Job
Description
Job Title:Marketing Manager Reporting To:Cluster Head Job Description: We are seeking a talented and dynamic Marketing Manager to lead our marketing team for our Pyramids Properties. As the Marketing Manager, you will be responsible for developing and executing strategic marketing initiatives to drive brand awareness, generate leads, support franchise sales, and overall business growth across Hyderabad . This role offers an exciting opportunity to make a significant impact and contribute to the success. Responsibilities:Develop and Implement Marketing Strategy:Develop a comprehensive marketing strategy aligned with the objectives of Pyramids Properties and tailored to the Hyderabad real estate market.Conduct market research to identify target audiences, market trends, and competitor activities.Create and execute marketing campaigns, including digital marketing, social media, print advertising, events, and public relations activities. Brand Management, Positioning & Vendor Management:Ensure brand consistency and compliance with Pyramids Properties guidelines across all marketing materials and channels.Develop and maintain brand positioning and messaging that resonates with the Hyderabad market. To ensure that handle the all type of vendors related to the marketing.Implement strategies to enhance brand awareness and establish Pyramids Properties as a trusted and reputable real estate brand in Hyderabad . Digital Marketing and Online Presence: Oversee digital marketing efforts, including website management, SEO, SEM, social media marketing, email marketing, and online advertising campaigns.Monitor website analytics and KPIs to measure the effectiveness of digital marketing initiatives and make data-driven improvements.Explore innovative digital marketing channels and strategies to reach potential customers, engage with existing clients, and attract franchise prospects. Lead Generation and Site Visits :Develop lead generation strategies to drive a consistent flow of qualified leads to our agents, offices, and franchise sales team.Collaborate with sales teams to align marketing efforts with lead nurturing and conversion goals.Track lead generation metrics and provide regular reports to senior management on marketing ROI. Marketing Collateral and Materials:Oversee the creation and production of marketing collateral, brochures, presentations, sales kits, and promotional materials. Ensure that marketing materials effectively communicate the value proposition and unique selling points of Pyramids Properties to potential clients, partners, and franchise prospects. Maintain inventory and distribution of marketing materials to franchise offices, agents, and sales team. Requirements:Education and Experience:Bachelor`s degree in Marketing, Business Administration, or a related field. A Master`s degree is a plus.Proven experience (1+ years) in marketing roles, preferably in the real estate industry or related fields.Experience working with international brands or franchises is highly desirable. Digital Marketing and Branding: Strong expertise in digital marketing, including SEO, SEM, social media marketing, email marketing, and online advertising.Demonstrated ability to develop and execute successful marketing campaigns across various channels.Experience in brand management, ensuring brand consistency and positioning.
