Marketing Manager

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A Bit About Us

What You'll Do

• Plan, execute, and manage creative marketing campaigns across digital and offline channels.
• Build and implement long-term marketing strategies aligned with business goals.
• Support new product launches with branding, content, and communication materials. Lead the planning and execution of engaging marketing campaigns, including the go-to-market strategy for techtron.
• Excited to support the launch and market positioning of techtron, our cutting-edge product line.
• Work closely with Sales and Production teams to develop product collateral for both existing lines and the upcoming techtron launch.
• Analyze market and consumer trends to identify new marketing opportunities.
• Evaluate campaign performance using metrics and behavioural insights.
• Work closely with the Design team to produce graphic content, video, and web assets.
• Contribute to CRM strategies, promotional activities, and email campaigns.
• Provide direction and assistance to junior team members and report to the Digital Marketing Manager.

What Were Looking For

• experience in marketing or related fields.
• Experience using Chat GPT and other generative AI tools for marketing content and ideation.
• Proficient with cloud-based systems and productivity apps.
• Strong IT/software knowledge, including use of CRM platforms, social media tools, and LinkedIn marketing.
• Ability to multi-task, Prioritise, and make data-informed decisions.
• Creative flair with a strong focus on user experience and visual storytelling.