Marketing Manager - Educational Sector

2 - 6 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: As a Marketing Manager at the institute, you will play a crucial role in developing and implementing marketing plans to achieve business goals. Your responsibilities will include forecasting business growth, strategizing enrollment targets, and leading a team of marketing executives for successful campaign execution. Key Responsibilities: - Identify, develop, and explore new business opportunities through partnerships and collaborations. - Execute brand-building activities to position the institute as a leader in competitive exam preparation. - Plan and supervise on-field marketing initiatives such as school/college visits and education fairs. - Engage students and parents through digital, social media, and traditional marketing channels. - Analyze market trends, competitor activities, and student behavior to enhance marketing strategies. - Collaborate with sales and counseling teams to streamline student enrollment processes. - Monitor and report marketing performance metrics to evaluate ROI and optimize campaigns. Qualifications Required: - Possess a minimum of 2 years of experience in Field Marketing, Lead generation, and the Educational Industry. In addition to competitive compensation, the institute offers the following benefits: - Cell phone reimbursement - Flexible schedule - Health insurance - Life insurance - Paid sick time - Paid time off - Provident Fund Please note that various bonuses including Joining bonus, Performance bonus, Quarterly bonus, Shift allowance, and Yearly bonus are also provided. The job is Full-time, Permanent with a Day shift and Fixed shift schedule.,

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