Marketing Manager _ JLR _Cargo Motors

Cargo Motors

4 - 7 years

0 Lacs

ahmedabad

Posted:3 weeks ago| Platform:

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Skills Required

marketing campaigns marketing communication event marketing brand marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

Roles & Responsibilities

Operating Head / Dealer Principle & Sales team

Understand the sales objectives of the dealership and communicate the marketing needs accordingly.
Plan marketing activities based on the needs of market + organization
Keep the dealership abreast of competitor marketing activities
Plan the marketing calendar including budgeting as per JLR guidelines and directives.
Timely feedback on the execution of marketing activities
Be a one point of contact between the dealership and JLR regarding all aspects of marketing

JLR - MMC

Regular communication with JLR marketing communications team for all aspects of marketing and CRM activities at dealership level
Sharing of quarterly and monthly marketing plans as per the formats and timelines communicated by JLR.
Discuss and obtain approvals on marketing plans prior to execution.
Approvals on the ideas/ creatives. Adherence to JLR guidelines.
Regular feedbacks on the dealership and competitor activities.
Quarterly marketing reports/claims including planned actual expenditure – post activity evaluations.
Sharing of information and ideas to promote JLR products.

Other agencies

Co ordination with corporate communication team JLR for any media related activities, press conferences, product launches etc.
Communication with various publications, event agencies and other organizations for marketing opportunities.

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