Marketing Lead / Marketing Executive

Job Description

Job description Experience into Healthcare or Pharmaceutical company is mandatory - Marketing Lead Freshers with Healthcare or Pharmaceutical background are applicable - Marketing executive Marketing Lead- A) Job Responsibilities: The Business lead is responsible for the activities related to sales and marketing of SCOOT Chennai branch within the parameters set by the management from time to time. 1. Finance: Meet quarterly targets set by the management. 2. Marketing : Maintain existing referral base. Increase referral base in line with the year of operations. Meet with doctors and other referral sources to market products on a regular basis along with the marketing and sales team. Prepare monthly Marketing Sales Report (MSR) for the branch as per the format provided. Share the MSR to regional manager monthly. Conduct weekly marketing and sales meeting with the rregional manager and marketing staff members. Send weekly marketing visit sheet and plan of entire marketing and sales team to regional manager. Handle all internet enquires and distribute it among the marketing team promptly. Send weekly updated Internet Enquiry Report to the regional manager. Send updated new prosthetic enquiry list to regional manager weekly. Explore other regions and market in Chennai to help increase the sales. 3. Management : Responsible for the entire marketing and sales activities for the concerned branch Develop a robust marketing team that will aid in achieving organizational objectives & targets embracing the values of the company Improve the efficacy of overall marketing and sales operations with 95% of stakeholders (Referral source, Patients etc.) giving a high approval rating Promote a positive and dynamic working environment through leadership and mentoring of marketing and sales team 4. Miscellaneous : Finalize referral amount on monthly basis under the supervision of regional manager and make sure referral to be cleared before 10th of every month Manage marketing and sales teams holidays and leaves under the supervision of regional manager Manage marketing team daily travel expenses under the supervision of regional manager within the allotted budget Prepare plan for outstation visits under the supervision of regional manager Encourage marketing and sales team to promote online reviews on social media platforms from patients Work closely with marketing manager under the supervision of regional manager to make sure the entre branch activities are going on smoothly in a cohesive fashion Will be directly reporting to the regional manager Marketing Executive- Primary responsibilities: Meet with doctors and other referral sources to market Wheelchair and Mobility aids services and capabilities. Establish contacts and performing follow-ups with referrals/doctors on a regular basis. Achieve monthly targets. Understand existing marketing and sales report and then prepare weekly/monthly reports of sales and marketing leads. Conduct weekly marketing and sales meeting with the branch manager & involved staff members. Ensure timely execution of any project activities. Ensure financial sustainability of the company. Provide with marketing strategies which helps increase sales. Manage patient expenses and materials (Cost of Goods Sold) to meet or exceed budget guidelines. Languages required - English + Malayalam+ Hindi Job Type: Full-time Pay: ₹200,000.00 - ₹500,000.00 per year Benefits: Cell phone reimbursement Internet reimbursement Paid sick time Paid time off Provident Fund Schedule: Day shift Supplemental Pay: Yearly bonus Experience: total work: 2 years (Preferred) Work Location: In person