Marketing Intern

Marketing Intern Roles & Responsibilities

As a Marketing Intern, you will closely work with the marketing and business development teams to drive growth-oriented initiatives. This role is designed for an MBA student with a strong interest in marketing, digital strategies, and B2B engagement.

Key Responsibilities

1- Lead Funnel Management

• Assist in tracking, qualifying, and nurturing leads through the sales funnel.
• Support in lead scoring, segmentation, and follow-up coordination with sales teams.
• Monitor and analyze funnel metrics to improve conversion efficiency.

2- CRM Enhancement

• Update and maintain CRM data accuracy for prospects, partners, and clients.
• Identify areas of improvement and recommend process enhancements.
• Assist in integrating marketing campaigns with CRM for better tracking and reporting.

3- Marketing Collateral Creation

• Support in designing, writing, and curating brochures, presentations, case studies, and other brand assets.
• Ensure collaterals align with brand guidelines and business messaging.
• Collaborate with design/creative teams to deliver impactful content.

4- Go-To-Market (GTM) Strategy

• Contribute to market research and competitive benchmarking.
• Assist in identifying customer segments, value propositions, and positioning strategies.
• Support execution of GTM initiatives for new products, solutions, or campaigns.

5- Partner Collaboration

• Coordinate with ecosystem partners for joint campaigns, events, and marketing initiatives.
• Support partner enablement by creating co-branded collaterals and tracking engagement.
• Maintain communication and reporting for partner-driven opportunities.

6- SEO & Social Media Marketing

• Support in planning and executing SEO strategies to improve website visibility.
• Manage and track performance of social media campaigns across LinkedIn, Twitter, etc.
• Work with content creators to drive engagement, impressions, and lead generation.

Qualifications

• MBA student (Marketing specialization preferred).
• Strong analytical, communication, and creative thinking skills.
• Familiarity with CRM tools, digital marketing platforms, and social media analytics is a plus.
• Eagerness to learn and contribute to a fast-paced business environment.

Below are more details of your internship:

1. Working Days:

   Monday to Saturday (6 days a week)

2. Duration:

   3 Months

3. Work Mode:

   On-site (Office-based)

4. Perks:

   Internship completion letter, recommendation letter, valuable corporate experience, PPO as per performance & Business requirement.(No Stipend)