Marketing Head

Job Title: Head of Marketing Real Estate

Department:

Position Summary:

Head of Marketing

Key Responsibilities:

Strategic Planning & Leadership

• Develop and implement marketing strategies aligned with business goals and target market segments.
• Lead brand positioning, go-to-market strategies, and project-specific marketing campaigns.
• Oversee digital, offline, and event marketing efforts to maximize visibility and lead acquisition.
• Monitor market trends, competitor activities, and consumer behavior to refine strategies.

Team Management

• Build, lead, and mentor a high-performing marketing team.
• Set KPIs, monitor performance, and foster a results-oriented culture within the team.

Digital & Performance Marketing

• Manage SEO/SEM, PPC, social media marketing, content marketing, and email campaigns.
• Analyze and optimize marketing ROI using tools like Google Analytics, CRM dashboards, and marketing automation platforms.

Branding & Communication

• Oversee the development of all marketing collaterals, brand materials, project brochures, and advertising campaigns.
• Coordinate with creative agencies, media houses, PR partners, and digital vendors.

Sales Enablement

• Work closely with the sales team to align marketing initiatives with sales targets.
• Generate high-quality leads and nurture them through the buyer journey.

Budgeting & Reporting

• Plan and manage the marketing budget effectively.
• Track campaign performance, prepare monthly/quarterly reports, and present insights to senior leadership.

Key Requirements:

Education:

• Bachelors degree in Marketing, Business Administration, or related field (MBA preferred)

Experience:

• Minimum 10 years of marketing experience with at least 5 years in a leadership role

Skills:

• Proven ability to drive brand growth and lead generation
• In-depth knowledge of digital marketing, performance analytics, and CRM platforms
• Exceptional leadership, communication, and stakeholder management skills
• Strong analytical mindset and decision-making abilities
• Ability to thrive in a fast-paced, target-driven environment

Preferred Qualifications:

• Exposure to large-scale real estate launches or township marketing
• Familiarity with tools like Salesforce, HubSpot, Google Ads, Meta Ads, and real estate CRM systems
• Knowledge of local regulatory norms related to property marketing (RERA etc.)

Why Join Us:

• Work with a fast-growing and innovative real estate brand
• Be at the forefront of high-impact projects and developments
• Competitive salary, performance incentives, and career growth opportunities

Please contact on this number - 9226558482