Marketing Head

Job description

• Position: Marketing Head
• Location: Delhi
• Work Timings: 2:00 PM to 10:00 PM IST
• Work Type: Onsite (Work from Office)

Role Overview

We are seeking a highly motivated Marketing Manager with proven experience in the IT services industry. This is a target-based role where you will be responsible for generating qualified leads and achieving mutually agreed targets on a monthly basis. The ideal candidate should have a strong track record in digital marketing strategies, including Facebook, LinkedIn, SEO, PPC, and email marketing, and possess excellent communication and negotiation skills.

Key Responsibilities

1. Lead Generation:

• Drive high-quality lead generation through Facebook Ads, LinkedIn Campaigns, and Google Ads.
• Implement SEO strategies to increase organic traffic and inbound leads.
• Plan and execute PPC campaigns, ensuring high ROI.

2. Email Marketing:

• Develop and execute targeted email marketing campaigns to nurture leads and drive conversions.
• Use automation tools to enhance outreach efficiency and engagement.

3. Target Achievement:

• Meet monthly lead generation and revenue targets as mutually agreed upon with the management.
• Continuously optimize campaigns to ensure targets are met or exceeded.

4. Marketing Strategy:

• Collaborate with the team to design marketing strategies tailored to the IT services industry.
• Create and optimize content for blogs, social media, and ad campaigns.

5. Data Analysis:

• Track, analyze, and report the performance of campaigns and leads.
• Use insights to improve strategies and enhance lead quality and volume.

6. Collaboration:

• Work closely with the sales team to ensure smooth lead handover and alignment of marketing goals with business objectives.

Required Skills and Experience

• Proven experience as a Marketing Manager or similar role in the IT services industry.
• Expertise in Facebook Ads, LinkedIn Campaigns, Google Ads, and SEO best practices.
• Hands-on experience with email marketing platforms like Mailchimp, HubSpot, or ActiveCampaign.
• Proficiency in using analytics tools (Google Analytics, Facebook Insights, etc.).
• Strong understanding of CRM tools and lead tracking systems.
• Excellent communication, negotiation, and interpersonal skills.
• Target-driven with a proven ability to meet or exceed marketing goals.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
• Minimum 4+ years of experience in marketing IT solutions or services.
• Certifications in Digital Marketing (preferred).

Perks and Benefits

• Competitive salary with performance-based incentives for achieving targets.
• Opportunity to work in a fast-growing IT services company with a dynamic team.
• Professional growth and training opportunities.

Send your resume to rosalinda@hansrajventures.com with the subject line "Marketing Head - [Your Name]"

Job Type: Full-time

Work Location: In person