1 - 5 years

3 - 5 Lacs

Posted:Just now| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Title: Social Media Marketing Executive

Location

Department

Experience

Employment

About the Role:

We are looking for a creative and data-driven Social Media Marketing Executive to join our marketing team. The ideal candidate will be responsible for managing and optimizing our digital marketing campaigns across multiple platforms including Google Ads, Meta Ads (Facebook & Instagram), and WhatsApp Marketing to drive engagement, generate leads, and strengthen our online presence.

Key Responsibilities:

  • Plan, create, and execute Google Ads campaigns (Search, Display, YouTube) to drive qualified traffic and conversions.
  • Develop and manage Meta Ads campaigns (Facebook & Instagram) including audience targeting, creatives, and performance optimization.
  • Execute and monitor WhatsApp marketing campaigns, ensuring effective communication and customer engagement.
  • Manage daily budgets, analyze campaign performance, and optimize ROI across all paid channels.
  • Collaborate with the design and content teams to create engaging ad creatives and copy.
  • Track and report on key metrics, providing insights and recommendations for improvement.
  • Stay up to date with digital marketing trends, ad policies, and platform updates.

Requirements:

  • Proven experience managing Google Ads and Meta Ads campaigns.
  • Hands-on knowledge of Google Ads Manager, Meta Business Suite, and WhatsApp Business tools.
  • Strong understanding of campaign optimization, audience segmentation, and performance tracking.
  • Excellent analytical, communication, and time management skills.
  • Certification in Google Ads or Meta Ads will be an added advantage.
  • Perks & Benefits:
  • Opportunity to work on impactful digital campaigns.
  • Dynamic and creative work environment.
  • Growth and learning opportunities in digital marketing.

Application Process:

To apply, please complete the form below:

https://forms.office.com/r/d6WLcmR6RJ

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