Marketing Analyst

Education:

Experience:

Position Requirements:

• 2 3+ years of experience in data entry, marketing analytics, campaign execution, or digital marketing preferably with exposure to complex databases
• Strong attention to detail with demonstrated success in maintaining data accuracy and quality with a database management mindset
• Intermediate to advanced skills in Excel/Google Sheets for tracking, reporting, and analysis
• Familiarity with Workfront, Salesforce, Tableau, or any other project management software and tools
• Strong organizational, operational, analytical, task management, logical thinking, and troubleshooting skills
• Ability to manage multiple deliverables simultaneously and meet deadlines under pressure
• Experience coordinating with cross-functional teams to troubleshoot and resolve setup or execution issues
• Proficient in reviewing, interpreting, and communicating data-driven analysis to support decision-making
• Excellent communication skills, with the ability to write clear, concise, and compelling content
• Strong initiative and self-direction, with the ability to work both independently and as part of a team

Roles and Responsibilities:

• Workflow Execution: Configure, review, and close deliverables and tasks in Workfront to support accurate, timely execution of digital marketing initiatives that drive revenue goals.
• Reporting: Maintain, validate, and clean Audience Engagement data files to ensure accurate, consistent, and reliable reporting of campaign performance.
• Creative: Support creative ideation and ensure all details are accurately captured in configurations to prevent errors and enable seamless execution.
• Project Management: Manage timelines, workflows, and task updates in Workfront while coordinating with teams to resolve delays and keep projects on track.
• Campaign Execution Collaboration: Configure, validate, and launch campaigns while collaborating with internal teams and external partners to align deliverables with broader marketing plans.
• Analytics Insight: Analyze campaign performance, identify trends, and provide data-driven recommendations for process and performance optimization.
• Attention to Detail Data Accuracy: Input, verify, and maintain deliverable details with precision to uphold quality standards and ensure timely, error-free delivery.