Market Researcher-Data Analyst

As a Market Researcher-Data Analyst at our company located in Infopark, Kochi, your role will involve designing and implementing qualitative and quantitative research methods such as surveys, interviews, and focus groups. You will be responsible for collecting and analyzing data on consumers, competitors, and market conditions using statistical tools and data visualization platforms. Your proficiency in data analysis tools like Excel, Adobe Analytics, and Google Analytics will be crucial in preparing reports and presentations that clearly communicate trends, patterns, and forecasts. Key Responsibilities: - Design and implement qualitative and quantitative research methods (surveys, interviews, focus groups, etc.). - Collect and analyze data on consumers, competitors, and market conditions using statistical tools and data visualization platforms. - Prepare reports and presentations that clearly communicate trends, patterns, and forecasts. - Monitor and assess the performance of marketing campaigns and business strategies. - Work with internal stakeholders to understand data needs and provide custom analyses. - Maintain and update dashboards, databases, and reporting tools. - Provide insights and recommendations to support product development, pricing, and market positioning. Qualifications Required: - Bachelor's degree is mandatory. - 1 to 2 years of experience in market research, data analysis, or a related role. - At least 6 months of experience in Advanced Excel and Power BI Dashboard/Tableau. - Proficiency in data analysis tools (Excel, Adobe Analytics, Google Analytics). - Strong knowledge of research methodologies and statistical techniques. - Excellent communication and presentation skills. - Ability to translate complex data into clear insights and recommendations. In addition to the above responsibilities and qualifications, you will have the opportunity to work in a permanent position with benefits such as commuter assistance, health insurance, and Provident Fund. The work schedule will be from Monday to Friday, in night shifts with a US shift timing, and you may also be eligible for yearly bonuses based on performance. Please note that the work location is in person, and the salary offered ranges from 20,000.00 to 35,000.00 per month based on your experience and previous salary package. Cab facility for pick up and drop is provided for your convenience. We look forward to welcoming a talented individual like you to our team of dedicated professionals.,