17 Focus Groups Jobs

As a Brand & Market Research Analyst at our company, you will play a crucial role in assessing brand health, analyzing market trends, and providing actionable insights. Your responsibilities will include: - Conducting qualitative & quantitative research to evaluate brand health, brand positioning, and social media performance. - Designing and executing surveys, focus groups, and interviews to understand consumer preferences. - Analyzing market trends, competitor strategies, and consumer sentiment to offer actionable insights. In the area of Brand Tracking & Measurement, you will be responsible for monitoring brand awareness, sentiment, and perception, as well as identifying opportunities to ...

As a Senior Manager in CMI & Brand Activations, you will play a key role in driving insights and strategies to enhance brand performance and consumer engagement. Your responsibilities will include: - Designing, planning, and executing qualitative and quantitative research such as consumer surveys, focus groups, IDIs, and ethnography to gather valuable insights. - Analyzing market trends, competitor performance, and consumer behavior across global and regional skincare markets using syndicated data and social listening tools. - Developing strategic recommendations and translating insights into actionable plans for brand, product, and go-to-market execution. - Collaborating cross-functionally ...

As a Market Researcher-Data Analyst at our company located in Infopark, Kochi, your role will involve designing and implementing qualitative and quantitative research methods such as surveys, interviews, and focus groups. You will be responsible for collecting and analyzing data on consumers, competitors, and market conditions using statistical tools and data visualization platforms. Your proficiency in data analysis tools like Excel, Adobe Analytics, and Google Analytics will be crucial in preparing reports and presentations that clearly communicate trends, patterns, and forecasts. Key Responsibilities: - Design and implement qualitative and quantitative research methods (surveys, interview...

As a User Researcher at Cvent, you will be an integral part of the team responsible for conducting evaluative and generative research to develop a deep understanding of user needs and drive product innovation. Your role will involve planning and executing various research methodologies to support product development and collaborate with cross-functional teams to address research questions effectively. Key Responsibilities: - Plan and conduct evaluative research methods such as card sort, tree testing, usability evaluations, and heuristics evaluations. - Assist in generative research efforts utilizing techniques like contextual inquiry, ethnography, and data mining. - Synthesize research find...

As a Research Associate at our company, you will play a crucial role in conducting primary research to gather valuable insights for our clients. Your responsibilities will include: - Conducting primary research through surveys, interviews, focus groups, and direct outreach. - Identifying and engaging with target respondents, decision-makers, and industry experts. - Designing and managing questionnaires, discussion guides, and feedback forms. - Collecting, validating, and analyzing data to ensure accuracy and reliability. - Preparing detailed research reports, presentations, and executive summaries. - Collaborating with internal teams (consulting, marketing, product, recruitment, etc.) to del...

We are looking for someone passionate about improving how customers experience our brand across all touchpoints. This role will focus on identifying pain points, designing solutions, and driving initiatives that improve customer satisfaction and NPS. The right person will be hands-on, analytical, and able to work with teams across product, operations, and support to ensure our customers have a seamless journey. Key Responsibilities Own customer experience metrics, including NPS, CSAT, and first response/resolution times. Analyze customer feedback and journey data to identify recurring issues and improvement areas. Partner with product and operations teams to design and roll out initiatives t...

As an in-country User Experience Researcher at Mathematica, you will lead user experience research using quantitative and qualitative methods in India. Your role will involve designing and conducting UX research for digital products or services focused on social impact, adoption, and usability in rural markets. Key Responsibilities: - Lead user research on farmers" experiences with Virtual Agronomist and Farmer.Chat, focusing on women, youth, and marginalized groups in Bihar, India, and Kenya. - Conduct Focused Group Discussions (FGDs), Key Informant Interviews (KIIs), household interviews, and use participatory tools like farmer diaries and journey mapping to capture farmer voices in low-li...

The Qualitative Research Expert (Primary) plays a crucial role in driving insights that inform strategic decisions within the organization. As a subject matter expert in qualitative methodologies, you will lead research initiatives to gather and analyze data from various qualitative sources, including interviews, focus groups, and ethnographic studies. The insights derived from these studies are vital for understanding consumer behavior, exploring new market trends, and enhancing product offerings. Your role involves collaboration across multiple departments, ensuring that research findings are effectively communicated and utilized. You must possess a deep understanding of qualitative resear...

About the Role: (Not looking for Designers) The UX Research team is looking for an experienced researcher to join our team. This is an in-office role based in Bangalore, where you'll help shape the future of our digital adoption products through deep user insights. You will contribute to new innovations and lab initiatives, helping connect research insights to our broader product vision. In this role, you'll take ownership of complex research projects across multiple pods and product areas. You'll conduct discovery research, concept testing, secondary market analysis, and ideation workshops. You'll also enable and coach Designers and Product Managers on conducting their own research, while b...

As a Senior UX Researcher, you will need to leverage your 4+ years of experience working within an in-house research team or relevant work experience to conduct both quantitative and qualitative research methods. Your role will involve utilizing various research methods such as Contextual Enquiry, Dairy Studies, Thematic Analysis, Co-design, Storyboards, Wizard of Oz Testing, Ethnography, Focus Groups, and more to gather valuable insights. Your responsibilities will include writing reports and internal communications based on your research findings. Your excellent communication and analytical skills will be crucial in effectively conveying research results to internal stakeholders. You must ...

The Market Research Manager position based in Kolkata is looking for an individual to delve into consumer insights, industry trends, and competitive intelligence. The ideal candidate for this role would be highly analytical, proactive, and excel in a fast-paced, hands-on environment. The primary responsibilities include leading research initiatives that impact product development, brand positioning, and go-to-market strategies. You will be responsible for designing, planning, and executing qualitative and quantitative research projects such as consumer surveys, focus groups, and ethnographic studies. Additionally, analysing market trends, competitor performance, and consumer behavior across ...

As a Marketing Research Intern at our company based in Indore, you will be an integral part of the team for a duration of 3 months. Your primary responsibility will be to assist in gathering and analyzing data to contribute towards shaping effective marketing strategies. Your involvement will span across various projects focusing on customer insights, competitive analysis, and staying updated on market trends. Your key responsibilities will include assisting in the design of surveys, conducting focus groups, and collecting relevant data. You will be expected to analyze market data and customer trends to extract valuable insights that will aid in decision-making processes. Furthermore, you wi...

The Market Research Associate position in Kolkata involves playing a crucial role in gathering, analyzing, and interpreting market intelligence to facilitate strategic decision-making. Collaboration with cross-functional teams is essential to uncover trends, assess competition, and identify opportunities aligned with business objectives. Responsibilities include conducting primary and secondary research, designing and executing surveys, interviews, and focus groups, analyzing data for actionable insights, preparing reports and presentations, monitoring industry developments, and collaborating with various teams. Additionally, maintaining market intelligence databases, assisting in proposal d...

The ideal candidate for the Researcher position should have at least 25 years of experience in research, insights, or strategy support, preferably with an agency or research firm background. As a Researcher, you will play a crucial role in uncovering meaningful insights that drive strategy, communication, and creative thinking for brands. Your primary responsibilities will include conducting primary and secondary research to support brand strategy and planning, analyzing market trends and consumer behavior insights, designing and interpreting various research methodologies, and creating insightful reports that translate complex data into actionable inputs for internal and client teams. You w...

As a Senior Mobile User Experience Researcher, you will play a crucial role in driving user-centric improvements and championing research in strategic decisions. With 6+ years of experience in in-house research teams or relevant work settings, you will utilize a diverse range of research methods such as contextual enquiry, thematic analysis, ethnography, and usability tests to understand user needs and behaviors comprehensively. Your key responsibilities will include leading initiatives to enhance user experience, collaborating with the UX team to embed an evidence-based perspective into strategic decisions, and ensuring research insights are integrated into design solutions. Additionally, y...

The ideal candidate for this position will be responsible for understanding business problems and formulating analytical solutions. You will apply machine learning, data mining, and text mining techniques to develop scalable solutions for various business challenges. You will also be involved in speech to text translation for Video/Audio NLP Analysis and generative AI application for Market Research data. Additionally, you will solve problems using advanced AI techniques, including GenAI methods, by designing NLP/LLM/GenAI applications/products with robust coding practices. Experience in LLM models like PaLM, GPT4, and Mistral is preferred. You will be expected to train, tune, validate, and ...

Key Responsibilities 5+ years of experience working within an in-house research team or relevant work experience. Experience in quantitative and qualitative research methods. Experience writing reports and internal communications. Excellent communication and analytical skills. Proven ability to work independently and collaborate with a cross-functional team. Experience with agile process and delivery models. A rigorous approach to documentation and organization. Tools: Pendo, User Testing, Hotjar, Figjam, User Zoom, Jira, ChatGPT, Perplexity, Helpscout, Google Workspace, Quicksight, Miro, FigJam, Dovetail, Maze Bonus Points. SaaS experience desired. A versatile thinker comfortable working wi...