LinkedIn Marketing & Email Campaign Specialist |Lead Generation Expert

ATH Infosystems

1 - 4 years

1 - 5 Lacs

noida

Posted:3 hours ago| Platform:

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Skills Required

linkedin sales navigator email marketing lead generation digital marketing social media marketing email campaign

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role Overview

We are looking for an experienced LinkedIn Marketing & Email Campaign Specialist who can create and manage multiple LinkedIn IDs, reach decision-makers through organic and Sales Navigator strategies, and run compliant, high-performing email campaigns using Outlook mail merge and automation tools.

Key Responsibilities

Create and manage multiple LinkedIn profiles and company pages for lead generation.
Identify and connect with decision-makers, CEOs, and senior professionals organically and using LinkedIn Sales Navigator.
Build and maintain targeted LinkedIn outreach campaigns to drive high-quality leads.
Plan, design, and launch email marketing campaigns using Outlook Mail Merge, email automation tools, and tracking dashboards.
Ensure compliance with anti-spam and deliverability rules to maintain sender reputation.
Analyze campaign performance metrics and continuously improve outreach strategies.
Collaborate with management and sales teams to align marketing and business goals.
Handle daily LinkedIn engagement activities, connection requests, messages, follow-ups, and responses.

Requirements

Proven experience managing and operating multiple LinkedIn IDs and company pages.
Hands-on experience with LinkedIn Sales Navigator and organic outreach strategies.
Strong knowledge of email marketing tools, automation, and mail merge campaigns (Outlook / other tools).
Understanding of email spamming rules, domain warming, and inbox placement strategies.
Excellent written communication and follow-up skills.

Benefits

Attractive Performance Incentives
Career growth in a fast-paced automation-driven marketing tech environment
Exposure to international client campaigns & advanced B2B lead generation systems

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