Link Builder

Company: SportsYaari – India’s fastest-growing sports news & entertainment platform
Location: New Delhi (On-site as per company policy)
Salary Range: ₹10,000 – ₹25,000 per month (based on experience & skills)
Email to Apply: rahul@sportsyaari.com

About SportsYaari

SportsYaari is a digital-first sports media platform delivering real-time cricket, football, and trending sports updates, live scores, match analysis, player profiles, and viral sports stories. We are expanding our SEO team and looking for a dedicated SEO Executive – Off-Page Specialist to strengthen our website’s online presence and authority.

Role Overview

As an Off-Page SEO Executive, you will be responsible for developing and executing effective link-building and authority-building strategies to improve SportsYaari’s search visibility. You will play a key role in driving high-quality backlinks, brand mentions, and partnerships in the sports domain.

Key Responsibilities – Off-Page SEO

Link Building & Outreach

• Plan and execute white-hat link-building campaigns to acquire backlinks from relevant sports, news, and media sites.
• Perform competitor backlink analysis and replicate high-quality link opportunities.
• Build relationships with sports bloggers, influencers, journalists, and publishers for content collaborations and backlinks.
• Create and submit guest posts, press releases, and articles on relevant platforms.
• Conduct broken link building and replace them with SportsYaari content.

Authority & Brand Building

• Improve domain authority, page authority, and trust score through ethical SEO practices.
• Drive brand mentions and citations across sports forums, Q&A platforms, and digital communities.
• Enhance E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) signals for SportsYaari.

Content Promotion

• Promote trending articles, match updates, and evergreen content through social bookmarking, outreach, and content syndication.
• Collaborate with content and editorial teams to identify link-worthy content opportunities.
• Distribute SportsYaari’s infographics, stats pages, and sports reports on relevant platforms.

Monitoring & Reporting

• Track backlink performance using Ahrefs, SEMrush, Moz, Google Search Console.
• Regularly monitor toxic backlinks and manage disavow files when required.
• Prepare weekly & monthly off-page performance reports.

Requirements

• 1–3 years of hands-on Off-Page SEO experience (news, sports, or media site experience is a plus).
• Strong knowledge of link-building strategies, outreach, and authority building.
• Proficiency with SEO tools – Ahrefs, SEMrush, Moz, BuzzStream, Google Search Console.
• Understanding of Google’s link quality guidelines and white-hat SEO practices.
• Excellent research, communication, and outreach skills.
• Passion for sports content (especially cricket & football) will be an added advantage.

What We Offer

• Opportunity to work with a growing sports media platform.
• Exposure to real-time SEO and large-scale content websites.
• Competitive salary package (₹10K – ₹25K).
• A dynamic and passionate sports-driven work environment.

If you are interested, please mail your updated resume to: rahul@sportsyaari.com

Job Types: Full-time, Permanent

Pay: ₹9,666.02 - ₹30,289.05 per month

Work Location: In person