Key Responsibilities

How we roll

In the land of The Marcom Avenue, the possibilities are endless. The Marksman and Markswoman you find here range from dreamers to visionaries to perfectionists to the outrightly eccentric and the occasionally rebellious. We stick to our core values. We refuse to work in silos. We like making money.

Core values

No storm can scare us when our ANCHOR keeps our feet on the ground.

ANCHOR

Accountability:

We live by the motto of ‘It’s up to me’, and embody accountability by embracing change and admitting our mistakes when necessary. We believe in actively seeking feedback rather than waiting for it. We take ownership of delivering on our commitments at all levels - individual, team, and company.

Nonstop WOW:

We relentlessly pursue excellence, always pushing for 'the NEXT' great thing. We measure our actions and focus on achieving results, never settling for the first or easiest solution. We don’t believe in ‘good enough’.

Client first:

We prioritize delivering on our promises, consistently meeting deadlines and proactively communicating with our clients. We push ourselves to complete our tasks before our clients even schedule meetings, ensuring their needs are met efficiently.

Hire and develop the best:

We only recruit exceptional individuals who are self-motivated, proactive, and unafraid to take initiative. We foster self-development and hold high expectations for our team members.

Open communication:

We value every person and their opinions, recognizing that great ideas can come from anywhere. We encourage everyone to express their thoughts, we build a culture of trust and openness.

Reaching for more:

We are driven by our hunger and passion, embracing tough problems and new challenges. The Marcom Avenue thrives on a 'can-do' attitude, continuously raising the bar and striving for improvement in a dynamic learning environment.

JOB DESCRIPTION

The Marcom Avenue is a dynamic and innovative integrated marketing agency that helps brands tell their stories, build customer relationships, and drive engagement. We offer a comprehensive suite of marketing solutions—from digital strategy and content creation to media planning and execution—empowering our clients to thrive in a fast-evolving marketplace.

Job Summary

The Marcom Avenue is a 360-degree marketing and communication agency, partnering with clients to accelerate growth through creative strategies and ROI-driven performance metrics. Based in Gurugram, we provide innovative solutions and tailor-made services to help businesses achieve their objectives.
We are seeking a highly creative and strategic Content Manager to lead our content team. The role demands strong expertise in both long-form content (blogs, whitepapers, thought leadership) and short-form storytelling (social media and digital campaigns). The ideal candidate thrives in a fast-paced agency environment, has contributed to award-winning campaigns, and can shape narratives that drive brand success.

Key Responsibilities

• Lead and manage the content team, including in-house writers and freelancers.

• Develop high-quality long-form content (blogs, whitepapers, POVs, LinkedIn posts for CXOs and brands).

• Drive short-form content creation for social media, campaigns, and digital platforms.

• Collaborate with creative directors, designers, and strategists for integrated campaigns.

• Ensure all content aligns with brand tone, messaging, and campaign goals.

• Monitor content performance and optimize based on data and insights.

• Stay updated with industry trends, innovations, and award opportunities.

• Train, mentor, and upskill the team to maintain high creative standards.

Required Skills & Qualifications

• Demonstrated experience in award-winning campaigns.

• Expertise in long-form content strategy and short-form copywriting.

• Proven experience managing and mentoring content teams within an agency setup.

• Strong storytelling, editing, and brand voice development skills.

• Collaborative mindset with ability to work across creative, strategy, and marketing teams.

Eligibility Criteria

Please DO NOT apply if:

• You do not have prior agency experience.

• You are a generic content writer without team leadership or campaign experience.

• You cannot provide evidence of impact-driven or award-worthy work.

Special Requirements

• Must have contributed to an award-winning campaign/team.

• Portfolio demonstrating both long-form and short-form content across industries is mandatory.