Job
Description
Hi Everyone! WE ARE HIRING FOR OUR MNC CLIENT COMPANY FOR THE ROLE OF "EMAIL MARKETING " WHICH WILL BE ON 3RD PARTY PAYROLL ON 1 YEAR RENEWABLE CONTRACT @ AIROLI LOCATION ONLY INTERESTED CANDIDATES HAVING ELOQUA PROFICIENCY & GOOD COMMUNICATION SKILLS ALONG WITH RELEVANT EXPREINCE SHOULD APPLY AND SHOULD BE WILLING TO WORK ON 3RD PARTY PAYROLL. Experience - 6 months to 3 years Salary - 5LPA Hybrid working The Marketing Campaign Specialist plays a critical role in executing successful email marketing campaigns , with a strong focus on demand generation and lead nurturing . Operating from a Shared Service Centre , this specialist collaborates with regional business marketing teams to develop, deploy, and optimize email marketing strategies and reports.The ideal candidate will have expertise in email marketing best practices , keen attention to detail, and the ability to manage multiple campaigns simultaneously. This includes campaign creation, email design, performance tracking, and Oracle Eloqua proficiency. Key Responsibilities Email Campaign Collaborate with Marketing Communications to create visually appealing email templates and content , including subject lines, body text, graphics, and CTAs, ensuring alignment with brand guidelines and campaign goals. Work with Marketing stakeholders to understand campaign objectives and target audiences. Manage and segment audiences within Eloqua and Customer Data Platforms (CDP) for targeted and effective campaigns. Schedule and execute email campaigns using Oracle Eloqua and Adobe Real-Time Customer Data Platform (CDP) while monitoring and troubleshooting deployment issues. Design landing pages and forms to support campaign objectives. Track and analyse key email performance metrics (open rates, click-through rates, conversion rates, etc.). Generate reports with actionable insights to improve future campaigns. Create and manage Campaign IDs (CIDs) within Eloqua for tracking and reporting. Maintain data privacy protocols to ensure compliance and database accuracy. Support marketing technology/capability management with routine maintenance activities. Strong organizational skills , with the ability to prioritize and manage multiple projects. Ability to work effectively in diverse, cross-functional teams across multiple regions. Analytical mindset, creativity, and a customer-centric approach . Excellent verbal and written communication skills . Understanding of digital marketing trends and a curiosity for innovation in the field Experience : 3 moths to 3 years of hands-on experience in digital communication and campaign management, preferably in a B2B environment. Strong proficiency in Oracle Eloqua , including end-to-end campaign setup, email design. Thanks and Regards, Aishwaryaa Powle Senior Consultant- Sourcing T (+91) 022 66816930 215 - ATRIUM, Unit no. 215, 2nd floor, C - Wing, Andheri - Kurla Road, Andheri East, Mumbai 400069,Maharashtra I India www.persolkelly.co.in CONFIDENTIAL NOTE The information contained in this e-mail and any accompanying documents may contain information that is confidential or otherwise protected from disclosure. If you are not the intended recipient of this message, or if this message has been addressed to you in error, please immediately alert the sender by reply e-mail and then delete this message, including any attachments. Any dissemination, distribution or other use of the contents of this message by anyone other than the intended recipient is strictly prohibited. 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