Job opening For Digital Marketing Executive - BKC (WFO)

Role & responsibilities

• Content Creation & Management

• Develop engaging digital content (social media posts, email newsletters, website updates, blog articles, etc.) aligned with brand tone and campaigns.
• Coordinate product photography, video shoots, and influencer collaborations.

• Social Media Marketing

• Manage and monitor brand presence on platforms such as Instagram, Facebook, X (Twitter), and LinkedIn.
• Plan and schedule posts, track engagement, and analyze performance metrics.

• Digital Advertising

• Assist in planning and executing paid campaigns (Google Ads, Meta Ads, YouTube, etc.).
• Support A/B testing and performance analysis to optimize campaigns.

• SEO & Website Management

• Support basic SEO initiatives and maintain website content for accuracy and freshness.
• Collaborate with the web team on landing pages and promotional banners.

• Email & CRM Marketing

• Support the creation and distribution of e-newsletters, promotional emails, and loyalty communications.
• Help segment audiences and track campaign performance.

• Analytics & Reporting

• Monitor KPIs across all digital platforms.
• Prepare weekly and monthly reports on campaign performance and ROI.

• Brand & Event Support

• Assist in digital promotion for product launches, events, and sampling activities.
• Ensure consistent brand identity across all digital touchpoints.

Preferred candidate profile

• Bachelors degree in Marketing, Communications, Business, or a related field.
• 2+ years of experience in digital marketing (experience in the

  beverage or FMCG

  sector is a plus).
• Basic knowledge of Google Analytics, Meta Business Suite, SEO tools, and email marketing platforms.
• Strong communication, writing, and visual storytelling skills.
• Familiarity with design tools like

  Canva

  ,

  Adobe Photoshop

  , or

  Illustrator

  is an advantage.
• Detail-oriented, creative and able to multitask in a fast-paced environment.

Pls note

• Company Benefits: None
• PF: Not applicable
• Insurance: Not applicable
• Working Days: 6 days a week
• Saturdays: Work From Home