Influencer Account Manager

As an Account Manager at our company, you will play a crucial role in managing client relationships and overseeing influencer marketing campaigns to achieve client goals. Your strategic thinking, creativity, and excellent communication skills will be essential in delivering exceptional results. **Key Responsibilities:** - **Client Management:** - Serve as the primary point of contact for assigned clients, building and maintaining strong, long-lasting relationships. - Understand client objectives, target audiences, and KPIs to develop tailored influencer marketing strategies. - Provide regular updates, reports, and insights to clients, ensuring transparency and satisfaction. - **Campaign Strategy & Execution:** - Collaborate with the strategy and creative teams to develop innovative influencer marketing campaigns. - Identify and recruit relevant influencers who align with client brand values and campaign goals. - Oversee end-to-end campaign execution, including influencer briefings, content approvals, and performance tracking. - **Performance Analysis:** - Monitor and analyze campaign performance metrics (e.g., engagement, reach, conversions) to assess effectiveness. - Provide actionable insights and recommendations to optimize future campaigns. - Prepare detailed post-campaign reports highlighting key achievements and areas for improvement. - **Team Collaboration:** - Work closely with internal teams (creative, strategy, influencer relations, and analytics) to ensure seamless campaign delivery. - Mentor and guide junior team members, fostering a collaborative and supportive work environment. - **Industry Knowledge:** - Stay up to date with the latest trends, tools, and best practices in influencer marketing and social media. - Identify new opportunities for clients to leverage emerging platforms and technologies. **Qualifications:** - **Education:** Bachelor's degree in Marketing, Communications, Business, or a related field. - **Experience:** - 2+ years of experience in account management, influencer marketing, or digital marketing. - Proven track record of managing successful influencer marketing campaigns. - Experience working with brands in specific industries, if applicable. - **Skills:** - Strong understanding of social media platforms and influencer marketing trends. - Excellent communication, negotiation, and presentation skills. - Analytical mindset with the ability to interpret data and derive actionable insights. - Highly organized with the ability to manage multiple projects and deadlines simultaneously. - Creative thinker with a passion for storytelling and brand building. **Preferred Qualifications:** - Experience working with influencer marketing platforms/tools. - Existing relationships with influencers and content creators. - Knowledge of paid social media advertising and amplification strategies. In addition, you will be joining a collective of super-niches, super-specialized agencies that help brands envision the future of their business and marketing in a digital world. Our multi-competence, left-brain-right-brain approach creates powerful solutions for brands in an increasingly disruptive world. Visit our website at www.lyxelandflamingo.com for more information.,